The author of "Hooked" and the blog, NirandFar, Nir Eyal’s passion for consumer psychology has a particular focus: how technology can attract, motivate, and even addict us. Nir tells us how we can master habits to send a powerful message and improve our own process.
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The author of "Hooked" and the blog, NirandFar, Nir Eyal’s passion for consumer psychology has a particular focus: how technology can attract, motivate, and even addict us. Nir tells us how we can master habits to send a powerful message and improve our own process.

Learn more about your ad choices. Visit megaphone.fm/adchoices