5. Turning Opportunity Into a Business w/ Matt DiFebo
Making the Fan
English - August 14, 2019 21:00 - 1 hour - 41.9 MB - ★★★★★ - 38 ratingsBusiness Sports customer experience sports business fan experience employee engagement corporate culture revenue generation consumer insights operations sportsbiz consulting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 4. Creating Authentic Experiences in a New Generation w/ Rick Jones
Next Episode: 6. The Formula For Creativity w/ Chris Grosse
Matt Difebo, the original founder of now Learfield IMG Ticket Solutions, joins us on the podcast to discuss lessons learned throughout his journey. While at UCF Athletics, Matt identified an opportunity to better serve fans trying to buy tickets, and realized he could turn that opportunity into a business, helping athletic departments sell more tickets to their events, more effectively. Matt was one of the inventors of the outsourced tickets sales model, and shares many of the ups and downs leading that thriving organization.