This week, on the Fitness + Technology podcast, Bryan O’Rourke welcomes Jeff Dilts to the show. Jeff is the VP of Global Marketing & Product Innovation at Core Health & Fitness. With a highly respect background in product development, Jeff joins Bryan to share his insights on the trends in commercial fitness equipment. 

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One Powerful Quote:

32:01: “From an operator’s standpoint, you have to constantly being listening.”

4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:

4:10: Jeff shares his insights on the commercial fitness space.

6:18: Bryan and Jeff talk about technology integration with indoor cycling. 

11:43: Jeff further articulates on technology integration with other cardio equipment. 

15:13: Bryan and Jeff recognize the history of StairMaster and what’s trending in cardio equipment.

20:07: Jeff explains the rise in strength training. 

27:22: Jeff gives his views on omnichannel content as a component of the member’s journey. 

31:59: Jeff impart his pearls of wisdom to the listeners regarding operations and staying at the forefront of the future. 

Bullet List of Resources:

https://corehandf.com/

Guest Contact Information:

https://www.linkedin.com/in/jeffdilts1/

https://twitter.com/jdilts

https://www.bryankorourke.com/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

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