Rick Clunn could be the GOAT in fishing.  He is to me.  The Greatest Of All Time.  He's been fishing since the 70's and he is still winning.  He won a Bassmaster Elite Series event in 2019 on the St John's River in Florida. 

Rick is known for his mental toughness and that is a skill that we all need to cultivate, hone and pay careful attention to developing. In today's show, Rick talks about what mental toughness really means and how you can work at getting better at it. 

We also dive deep into passion and how it can drive you forward to your goals.  Even though Rick is mostly talking about these things as they relate to being highly competitive in tournament fishing, these qualities also relate directly back to the business side of fishing as well.  Big time.  

Listen to this episode as if you are listening to the wise shaman of the tribe...because you are.  Stay open at the top and think about how you can take what we discuss here and apply it to all aspects of your life - from competition to business to your personal life. 

This is a good one, y'all.