ALP 147: The reality of selling your PR or marketing agency
FIR Podcast Network
English - April 11, 2022 13:00 - 24 minutes - 20.4 MB - ★★★★★ - 1 ratingBusiness News Tech News Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, Chip and Gini share some of the difficult truths that agency owners may end up confronting if they decide to sell to or merge with another agency.
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The post ALP 147: The reality of selling your PR or marketing agency appeared first on FIR Podcast Network.
The mental image that many agency owners have when thinking about selling their agencies often differs from the reality that they experience.
In this episode, Chip and Gini share some of the difficult truths that agency owners may end up confronting if they decide to sell to or merge with another agency.
The co-hosts discuss why it is important to build an agency you are happy to own and treat selling as the icing on the cake rather than the primary objective.
If you’re looking for insight into the agency M&A process and don’t want a sugar-coated perspective, this episode is for you.
The post ALP 147: The reality of selling your PR or marketing agency appeared first on FIR Podcast Network.