FIR #390: The Fall and Rise of NFTs

Based on the plunge in the value of NFTs last year and the evaporation of business on NFT exchanges, it would be easy to think these tokens were just a passing fad, like Pet Rocks and Beanie Babies, especially given the resounding death knell produced by media. But NFTs never left, with companies like Starbucks and Nike continuing to invest in them, fashion companies continuing to use them, and artists continuing to offer their work via NFTs. The prices are rebounding, too -- even among the silly pixelated avatars selling for millions of dollars. In this short midweek episode, Neville and Shel explore the resurgence of NFTs and what it means for communicators.
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The post FIR #390: The Fall and Rise of NFTs appeared first on FIR Podcast Network.

Based on the plunge in the value of NFTs last year and the evaporation of business on NFT exchanges, it would be easy to think these tokens were just a passing fad, like Pet Rocks and Beanie Babies, especially given the resounding death knell produced by media. But NFTs never left, with companies like Starbucks and Nike continuing to invest in them, fashion companies continuing to use them, and artists continuing to offer their work via NFTs. The prices are rebounding, too — even among the silly pixelated avatars selling for millions of dollars. In this short midweek episode, Neville and Shel explore the resurgence of NFTs and what it means for communicators.

Links from this episode:

Starbucks Odyssey’s community lead sees NFTs as the best way to build brand loyalty
Bitcoin NFTs make comeback in weekly sales, flipping Ethereum
Someone Just Bought a CryptoPunks NFT for $16 Million in Ethereum
NFTs, a Punchline During Crypto Bust, Attempt a Comeback
Bitcoin NFTs help Magic Eden cross $100M in sales
Why Solana’s new token extensions are a ‘game-changer’ for NFTs
The Zen of NFTs: 33NFT’s 33 Day Drop Bridges Art and Mindfulness
NFT utility continues to captivate fashion and luxury brands  — NFT Paris
Why NFTs Will Make a Comeback in 2024
Are NFTs dead? Not at Art Dubai
Reddit NFT Avatars Surge Past $1.5M in Daily Trades on Polygon
How the Blockchain is Reshaping Gaming, NFTs, e-Learning, and Trading

The next monthly, long-form episode of FIR will drop on Monday, March 25.

We host a Communicators Zoom Chat most Thursdays at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email [email protected].

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. You can catch up with both co-hosts on Neville’s blog and Shel’s blog. Neville’s Asides blog is also available.

Disclaimer: The opinions expressed in this podcast are Shel’s and Neville’s and do not reflect the views of their employers and/or clients.

The post FIR #390: The Fall and Rise of NFTs appeared first on FIR Podcast Network.