ALP 137: Quick-thinking agencies can help clients in a crisis

FIR Podcast Network

English - January 17, 2022 14:00 - 21 minutes - 18.1 MB - ★★★ - 3 ratings
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In this episode, recorded in December 2021, Chip and Gini discuss the rapid response ad that Ryan Reynolds helped Peloton create after their product was featured in an unflattering way on a TV show.
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The post ALP 137: Quick-thinking agencies can help clients in a crisis appeared first on FIR Podcast Network.

In this episode, recorded in December 2021, Chip and Gini discuss the rapid response ad that Ryan Reynolds helped Peloton create after their product was featured in an unflattering way on a TV show.

Just hours after this episode was recorded, serious allegations became public about actor Chris Noth who was featured both in the original TV episode as well as the ad created by Ryan Reynolds and his agency.

While those allegations certainly cast a different light on the specific situation discussed in this episode, the broader points that Chip and Gini make about how agencies can work with both clients and prospects in crisis situations still hold up.

[read the transcript]

The post ALP 137: Quick-thinking agencies can help clients in a crisis appeared first on FIR Podcast Network.