029: Marketing and Business Development for Business Owners with Bruce Libman

Marketing and business development strategies have always been at the core of growth and success for the business owner. This has become even more apparent in the wake of the pandemic and the strains placed upon businesses as in-person meetings came to a halt and networking shifted to Zoom. Bruce Libman is a marketer and networking strategist who has worked throughout his career to consult business owners.

Bruce is the Founder and President of Total Networking and Consulting LLC. This organization's commitment to business owners, entrepreneurs, and professionals in developing strategies to create new revenue streams by using relationship marketing and business development techniques. He is also the founder of ARG (Accountants Resource Group). He believes to succeed in Business Development you must embrace a “Clients for Life” philosophy. He is the author of Total Networking, It’s Just Breakfast, and Networking A-Z, three practical books for individuals and professionals seeking to enhance their networking outcomes.

Today, Bruce joins the podcast to discuss his marketing and business development tips and strategies for business owners. He also dives into his own experience keeping a business afloat through the pandemic.

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