Find your Content Flow ON DEMAND with Erin Trafford artwork

Find your Content Flow ON DEMAND with Erin Trafford

14 episodes - English - Latest episode: over 2 years ago -

An exclusive podcast series to help you find and unlock your Content Flow, so you can confidently build a content strategy, sell without 'hustle' launches and magnetize clients through content that FEELS GOOD to create.
Hosted by Story and Content Strategist Erin Trafford.

Entrepreneurship Business Marketing
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Episodes

The best way to support your Content Flow

November 04, 2021 19:26 - 17 minutes - 16 MB

Looking for that final piece to help you get over this slump and bring you to the next level in your content strategy?    Then consider mentorship. And my signature program called Story & Strategy School that will guide you to finding YOUR content flow and activating it.  This episode explains:  The difference between mentorship and coaching Why this program is the bees knees What you get when you join Ready to jump in to finding your flow? It’s time for you to enroll in Story ...

Ep 7 - The best way to support your Content Flow

November 04, 2021 19:26 - 17 minutes - 16 MB

Looking for that final piece to help you get over this slump and bring you to the next level in your content strategy?  Then consider mentorship. And my signature program called Story & Strategy School that will guide you to finding YOUR content flow and activating it.  This episode explains:  The difference between mentorship and coaching Why this program is the bees knees What you get when you join Ready to jump in to finding your flow? It’s time for you to enroll in Story & St...

Why most content strategies fail

November 04, 2021 19:25 - 15 minutes - 13.8 MB

Why do most content strategies fail?  This is the question we tackle in this episode of Find Your Content Flow ON DEMAND.  The difference between a content strategy and a distribution strategy Why you are probably feeling burnt out with ‘creating’ Why REPURPOSING content is never the intention Ready to jump in to finding your flow? It’s time for you to enroll in Story & Strategy School with ME as your mentor. ENROLL TODAY - Find out more about Story & Strategy School at this link.

Ep 6 - Why most content strategies fail

November 04, 2021 19:25 - 15 minutes - 13.8 MB

Why do most content strategies fail?  This is the question we tackle in this episode of Find Your Content Flow ON DEMAND.  The difference between a content strategy and a distribution strategy Why you are probably feeling burnt out with ‘creating’ Why REPURPOSING content is never the intention Ready to jump in to finding your flow? It’s time for you to enroll in Story & Strategy School with ME as your mentor. ENROLL TODAY - Find out more about Story & Strategy School at this link.

Finding your Pillars and Supporting Content

November 04, 2021 19:25 - 18 minutes - 16.7 MB

Let’s work some of your content flow and strategy out, shall we?  In this episode, we tackle how to identify your content pillars and supports.    What is a pillar and why do you need one? What are supports, why you need them and why most people don’t have them. Why an APP (like Instagram or Facebook) is NOT the strategy Ready to jump in to finding your flow? It’s time for you to enroll in Story & Strategy School with ME as your mentor. ENROLL TODAY - Find out more about Story ...

Ep 5 - Finding your Pillars and Supporting Content

November 04, 2021 19:25 - 18 minutes - 16.7 MB

Let’s work some of your content flow and strategy out, shall we?  In this episode, we tackle how to identify your content pillars and supports.  What is a pillar and why do you need one? What are supports, why you need them and why most people don’t have them. Why an APP (like Instagram or Facebook) is NOT the strategy Ready to jump in to finding your flow? It’s time for you to enroll in Story & Strategy School with ME as your mentor. ENROLL TODAY - Find out more about Story & St...

Ep 4 - If you don't like 'funneling' people

November 04, 2021 19:24 - 18 minutes - 16.5 MB

What do you do if you’re in digital business and selling a course or a program and you do not align with the common concept of ‘funnels’....whether it’s a sales funnel or an email funnel? In this episode, I get super honest and explain that 2021 is the first year I’ve ever created anything that could be described as a funnel! In fact, I hit my first half million dollar year WITHOUT any type of traditional funnel.    Here’s where we will unpack:    Why knowing your story is always th...

If you don't like 'funneling' people

November 04, 2021 19:24 - 18 minutes - 16.5 MB

What do you do if you’re in digital business and selling a course or a program and you do not align with the common concept of ‘funnels’....whether it’s a sales funnel or an email funnel?   In this episode, I get super honest and explain that 2021 is the first year I’ve ever created anything that could be described as a funnel! In fact, I hit my first half million dollar year WITHOUT any type of traditional funnel.    Here’s where we will unpack:    Why knowing your story is alway...

Why Launch when you can Flow?

November 04, 2021 19:23 - 17 minutes - 16 MB

Today, we talk about launching versus flowing and I pose the question of Why launch and feel pressured when you can flow in your business?    Talk about the concept of identifying YOUR foundation and building from there with your strategy Unlocking the concept of frequency (and that a launch is just a funnel with more frequency)  Seeing how funnels CAN work when they are part of a predefined and flexible content flow. Ready to jump in to finding your flow? It’s time for you to enro...

Ep 3 - Why Launch when you can Flow?

November 04, 2021 19:23 - 17 minutes - 16 MB

Today, we talk about launching versus flowing and I pose the question of Why launch and feel pressured when you can flow in your business?  Talk about the concept of identifying YOUR foundation and building from there with your strategy Unlocking the concept of frequency (and that a launch is just a funnel with more frequency)  Seeing how funnels CAN work when they are part of a predefined and flexible content flow. Ready to jump in to finding your flow? It’s time for you to enroll i...

Ep 2 - How a Content Flow Can Help You with your Strategy

November 04, 2021 19:22 - 16 minutes - 15 MB

Today, we dive into the ethos of a content flow versus a funnel and I explain the distinction between launching with a funnel (and why that doesn’t work for most people) and ‘launching’ with a content flow and why this method is more energetically aligned.  How I have successfully used content flows to launch multiple programs (all as five figure+ launches) How to think about your foundational content (it doesn’t have to be ALL ONE THING… it can be any medium YOU like) How to be energet...

How a Content Flow Can Help You with your Strategy

November 04, 2021 19:22 - 16 minutes - 15 MB

Today, we dive into the ethos of a content flow versus a funnel and I explain the distinction between launching with a funnel (and why that doesn’t work for most people) and ‘launching’ with a content flow and why this method is more energetically aligned.  How I have successfully used content flows to launch multiple programs (all as five figure+ launches) How to think about your foundational content (it doesn’t have to be ALL ONE THING… it can be any medium YOU like) How to be energet...

Intro to your Content Flow

November 03, 2021 16:19 - 7 minutes - 7.17 MB

Find your Content Flow is all about unlocking how you want to use content to grow your business.  This exclusive podcast feed is going to help you see the building blocks to your content strategy and give you permission to do things in alignment with who you are as a person and as a business owner.  This intro episode specifically gets into:  - Why I started this exclusive podcast feed - What FLOW can do for your business - How to listen to this podcast Are you ready to activate...

Ep 1 - Intro to your Content Flow

November 03, 2021 16:19 - 7 minutes - 7.17 MB

Find your Content Flow is all about unlocking how you want to use content to grow your business.  This exclusive podcast feed is going to help you see the building blocks to your content strategy and give you permission to do things in alignment with who you are as a person and as a business owner.  This intro episode specifically gets into:  - Why I started this exclusive podcast feed - What FLOW can do for your business - How to listen to this podcast Are you ready to activate...