Craig Huey Big Data Meets Big Marketing, Who Wins? #4425
Financial Survival Network
English - July 22, 2019 17:14 - 12 minutes - 16.7 MB - ★★★★ - 31 ratingsBusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Kerry Lutz - My Digital Near Death Experience #4424
Next Episode: Jason Cozens - Real Digital Gold Has Arrived #4426
Big data and big marketing are becoming one. What does that mean for your privacy? We're seeing advanced data modeling concepts applied to consumer databases, which provides companies with the ability to identify and expand their target markets. It also results in less junk mail, less spam and less telemarketing calls. Perhaps there is a bright side to this after all.