Where did we go wrong with marketing language?
The Unstoppable Introvert Podcast
English - September 26, 2021 21:02 - 8 minutes - 7.4 MBMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The power of brand clarity in business
Next Episode: What the heck is brand messaging & why is it important?
In today’s short episode, I’m asking the question: Where did we go wrong with marketing language?
When did we become fixated on using such impersonal terms to talk about attracting clients & taking them through our buyer journey?
Listen in to hear why I believe the language we use to describe common marketing tactics is void of human-oriented, connection-based language, and why this matters.
Got thoughts on this episode? I'd love you to screenshot and share this episode on Instagram stories and tag me @hayleymaxwellwrites or send me a DM.