This is Ju Rhyu for Female Startup Club.


Hi everyone and welcome back to the show! It’s Doone here, your host and hype girl! Every week on the Female Startup Club podcast I interview some of the world’s most successful founders and women in business to understand their blueprint to success. And today you’re going to meet someone very very special. Ju Rhyu. She’s the founder of a company called Hero Cosmetics. Now we had Ju on the show back in 2020 - pandemic - when I was London based - feels like a lifetime apart from today - to share her journey in starting the business - and if you didn’t hear that episode I highly recommend you go back and listen to it because Ju took a very interesting path to launching Hero and it’s well worth a listen, with so many interesting gems and mini tactics we can all take note of. 


But today we’re digging into something VERY different and exciting and crazy. It’s her path to acquisition. We often hear on the show from entrepreneurs who have raised millions of dollars and are in the middle of the journey but last year in 2022 Ju sold her business, for $630 million dollars. That is more than half a billion dollars. Wow. And it’s rare that we get to learn from someone who’s actually pulled this off at this scale. This conversation is so insightful and as always Ju shares it all. So buckle up - because we’re in for a real treat today.


Alrighty let’s do this! This is Ju for Female Startup Club.


LINKS WE MENTION:

Hero Cosmetic’s Website 

Hero Cosmetic’s TIkTok

Hero Cosmetic’s Instagram

Ju Rhyu’s Instagram

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