I talk with Lisa J Aston, founder and principle of House Concerts Australia, about booking house concerts through her network, the benefits of house concerts, and why she is such a big supporter of house concerts.  She also discusses her publishing experience and working with some of the biggest bands from Australia like INXS and major touring artists from the US. We also have a poignant discussion about age and relevance in the music industry.

Benefits of Booking House Concerts for Independent Artists

No agency or booking fees
Artist keeps 100% of their money
Listening room and story-telling setting
Great opportunity to connect directly with your fans
Starting House Concerts Australia
No network existed for booking house concerts in Australia
Reaching out for mentorship from successful UK counterparts
Learning how booking house concerts worked in the UK
Grew network by reaching out to Google & Yahoo groups, music festival contacts, Facebook, and word of mouth


Learning the Music Business

Starting the INXS fan club in 1984
Learning the value of music publishing early on
Understanding the mechanics of the business is critical to success
Writing her book Pop Stars & Idols

 


Music Publishing and Placements

Publishing is a great outlet if you write for multiple genres
Securing a publishing deal based on one song
Raising your profile when your songs are used for fundraising
Why publishing is a diamond in the coal mine

Suggested Reading
The Artist’s Way by Julia Cameron
Pop Stars & Idols by Lisa Aston

Connect With Lisa J Aston
Lisa’s Website
Email Lisa

Resources
Email your questions for Bree to answer on the show: [email protected]
Leave your audio questions for Bree to play on the air and answer (you can promote yourself too): SpeakPipe
Subscribe to the show on iTunes
Give us a review on iTunes
Listen on Soundcloud
Show Editing by Jen Edds at 317 Sound Design
Music by Stella Ronson

ABOUT HOST BREE NOBLE
Bree Noble is an entrepreneur, musician and speaker. She founded Women of Substance Radio, an online radio station that promotes quality female artists in all genres, in 2007.  She launched the Women of Substance Music Podcast in November 2014, a 5 day per week show which promotes Independent female artists. Her podcast has hit #1 in New & Noteworthy for the Music, Arts and Society & Culture categories and #4 Audio Podcast on all of iTunes. She draws on her extensive experience running her own music business, both as a solo musician and as an Industry professional, to train and mentor other female musicians. Learn more about the station, the show and the artists atwww.wosradio.com. Connect with Bree on Twitter @BreeNoble or on Facebook or on Instagram @breenoblemusic

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