Fat Stacks Blog - a Podcast About Blogging, SEO and Traffic artwork

Fat Stacks Blog - a Podcast About Blogging, SEO and Traffic

147 episodes - English - Latest episode: 8 months ago - ★★★★★ - 10 ratings

Podcast about building a digital publishing business that includes blogging, publishing websites, website monetization with AdSense and other display ads, affiliate marketing, SEO and pretty much everything and the kitchen sink about launching and growing digital assets.

Marketing Business Entrepreneurship blogging website monetization adsense seo niche websites content marketing website publishing
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Episodes

Can you answer this about your website?

September 06, 2023 23:00 - 19 minutes - 13.6 MB

I go through a list of website features you should consider incorporating for a better niche site. Learn more by getting my free 6-Figure Blogger Course.

How to get a new blog to 50K monthly visitors ASAP (the 50K sprint)

August 31, 2023 21:00 - 26 minutes - 18.5 MB

In this episode, I set out exactly how I would get my site to the magical 50K monthly visitors for Mediavine ads from scratch as a sprint... as fast as possible. Learn more by getting my free 6-Figure Blogger Course.

6 blogging levers (don't trade time for money)

August 29, 2023 17:00 - 23 minutes - 16.3 MB

I set out and explain the 6 blogging levers so that you don't trade money for time publishing niche sites and instead build up a successful online publishing business. Learn more by getting my free 6-Figure Blogger Course.

The #1 Mistake Aspiring Bloggers Make (and How to Prevent It)

August 25, 2023 22:00 - 20 minutes - 13.9 MB

I discuss the number one mistake aspiring bloggers make and how to prevent it. I also go into unimportant mistakes vs important mistakes to avoid as a blogger. Learn more by getting my free 6-Figure Blogger Course.

This is the hardest part of niche sites (not even close)

August 23, 2023 18:00 - 16 minutes - 11.4 MB

I discuss what I think is the hardest part of publishing niche sites. Learn more by getting my free 6-Figure Blogger Course.

Write more engaging content with this one word

August 18, 2023 21:00 - 14 minutes - 9.77 MB

Learn when and how to use this effective word on your website for more traffic and more engagement from visitors. Learn more by getting my free 6-Figure Blogger Course.

Crossover Niche Websites for the Win - An Audience-First Approach

August 15, 2023 22:00 - 20 minutes - 14.2 MB

I discuss the pros and cons of operating what I call a crossover niche site which is personality and/or audience driven. Learn more by getting my free 6-Figure Blogger Course.

How to rank your niche sites in 2023 & beyond

May 10, 2023 12:00 - 30 minutes - 21.1 MB

Join me with my SEO guy, Taylor Kimball as we tackle the question what you need to do to rank niche sites in 2023 & beyond! - What's the best strategy to focus on for a niche site in 2023? - Should you even be creating a niche site right now? - The mindset shift that will boost your site's authority - The hidden advantage of niche sites vs broad sites - The costly mistake affiliate sites make - AI content's Achilles heel that niche sites can exploit - The sneaky way to get a topical map do...

Outcome vs. Doing

February 23, 2023 23:00 - 31 minutes - 21.7 MB

I discuss merits of focusing on what you like in the blogging business and balancing it with running a business. Learn more by getting my free 6-Figure Blogger Course.

Selling Premium Placements on Your Blog for Big Bucks to Advertisers

February 14, 2023 23:00 - 14 minutes - 10.2 MB

This podcast discusses a recent situation where a company asked about paying for a premium placement on one of my niche sites. I go through the entire analysis of this revenue stream. Learn more by getting my free 6-Figure Blogger Course.

Website content in an AI world

January 05, 2023 21:00 - 26 minutes - 17.9 MB

I discuss how I'm going forward with my niche sites in an AI content world. Learn more by getting my free 6-Figure Blogger Course.

How to lower risk with a one-site portfolio

January 21, 2022 20:00 - 15 minutes - 10.6 MB

In this episode I discuss how to reduce your risk to losing traffic if you have a one niche-site portfilio. Learn more by getting my free 6-Figure Blogger Course.

The Case for Bigger Sites / Mediavine Migration

January 11, 2022 19:00 - 9 minutes - 6.76 MB

This episode explains why focusing on bigger sites is better in the beginning and my reason for moving one site and potentially more to Mediavine from AdThrive. Learn more by getting my free 6-Figure Blogger Course.

My new favorite way for hiring writers (unbelievable)

January 05, 2022 22:00 - 20 minutes - 13.9 MB

This episode reveals a new way I hire writers that it working out to be the best way to hire writers. I'm getting the best writers ever and it's easy and relatively fast.  I also go over my plans for 2022. Learn more by getting my free 6-Figure Blogger Course.

Is it okay to be an opinionated jerk on your niche site?

December 22, 2021 22:00 - 7 minutes - 5.52 MB

Lately I've been publishing some very opinionated articles on my niche sites with strong views. Should you? If so here's how to go about it. Learn more by getting my free 6-Figure Blogger Course.

How to come up with email content that helps SEO traffic

December 21, 2021 22:00 - 22 minutes - 15.2 MB

I explain how to create email newsletter content for regular niche sites that also benefits the niche site SEO and content production. Learn more by getting my free 6-Figure Blogger Course.

"The Microscope KW Research Method" (no software needed)

December 20, 2021 21:00 - 12 minutes - 8.36 MB

This episode goest through what I call the microscope keyword research method for finding great article topics for your website that doesn't require any keyword research software or tools at all. Learn more by getting my free 6-Figure Blogger Course.

Shoulder Niches, Pivot Cornerstones and Future of Content Sites

December 17, 2021 22:00 - 25 minutes - 17.7 MB

This is a discussion about tacking on shoulder niches to existing niche sites, why I do it, how I do it with pivot cornerstones and the future of content niche sites. Learn more by getting my free 6-Figure Blogger Course.

6 Simple SEO Tips I Follow for Millions of Website Visitors (per month)

August 31, 2021 18:00 - 18 minutes - 12.6 MB

This video steps you through my most important SEO methods for millions of monthly website visitors.  It includes: Content strategies, Link building strategies, On-site SEO, and Keyword research concepts. Learn more: Get my 6-Figure Baseline Blogging course (FREE) Learn a LOT more with my paid course Learn more by getting my free 6-Figure Blogger Course.

How I Create Affiliate Landing Pages for 56% Increase in Affiliate Revenue

August 18, 2021 20:00 - 18 minutes - 13.1 MB

Watch the demo in the video version of this presentation here. This is just the start.  Only two weeks ago did I start this new "affiliate lander" project for two of my niche sites and it's already shown revenue increases.  The detailed video explains everything about why and how I build and use affiliate landing pages on niche sites, including informational articles to increase affiliate revenue, page views and improve user experience. Learn more: get my free course on this stuff. Learn ...

Adding $1 rev./day puts $1,200 into your pocket? How?

August 17, 2021 20:00 - 14 minutes - 9.77 MB

In this episode and break down building up niche sites into bite-sized chunks.  I end this episode discussing the results of a recent link-building campaign. Learn more by getting my free 6-Figure Blogger Course.

What type of SEO are you? (Poking Fun of SEO Community - 12 Types)

August 10, 2021 15:00 - 24 minutes - 16.6 MB

This video pokes a bit of fun at the SEO community going through the 12 types of SEO.  Which type of SEO are you.  I fall into 4 types.  Learn more by getting my free 6-Figure Blogger Course.

My 21 Point "Good Content" Checklist

August 04, 2021 16:00 - 34 minutes - 23.5 MB

This episode steps you through the 21 considerations for producing good niche website and blog content.  Based on years of experience and recent Google algo changes. Learn more by getting my free 6-Figure Blogger Course.

My 21 most effective productivity techniques to get more content published faster

July 20, 2021 15:00 - 43 minutes - 29.7 MB

I get a lot done fast when I work.  It's a result of being very efficient.  Here are my top 21 techniques fo getting more content published faster across my portfolio of websites. Learn more by getting my free 6-Figure Blogger Course.

Watch out for this article cluster ordering problem (includes simple fixes)

July 19, 2021 16:00 - 16 minutes - 11.4 MB

I've ordered clusters, which are multiple articles within the same topic, only to end up with this big problem.  It was my fault. I'm glad I spotted it.  I figured out a fix and now it's not a problem.  It's a widespread issue so watch out for it. Resources mentioned: Passion Posts WriterAccess Learn more by getting my free 6-Figure Blogger Course.

What are the 8 Purposes of Content (website's whole is far greater than the sum of its parts)

July 18, 2021 15:00 - 29 minutes - 20 MB

What are the 8 purposes of content on a niche website?  This episode goes through these 8 purposes that you need to know about and keep in mind for every piece of content you published because a website's whole is far greater than the sum of its parts. Tools mentioned: Fat Stacks Bundle Niche Website Builders (Skyscraper link building) Converkit Email Software Convertbox Email Software Learn more by getting my free 6-Figure Blogger Course.

How Long Should Your Content Be to Rank

July 17, 2021 17:00 - 14 minutes - 10.2 MB

This episode steps you through exactly how I figure out how many words to order from writers or how long content needs to be to stand a good chance of ranking #1 in Google.  It's more art than science but we can take some of the guesswork out of it. Tools mentioned: MarketMuse:  https://fatstacksblog.com/go/marketmuse/ SurferSEO: https://fatstacksblog.com/go/surferseo/ WriterAccess:  https://fatstacksblog.com/go/writer-access/ My free course: https://fatstacksblog.com/ Learn more by gettin...

There is no RIGHT way to go about blogging and publishing niche sites

July 16, 2021 15:00 - 24 minutes - 16.8 MB

Every day I'm faced with decisions.  I've learned over the years, often there is no right way to go about things.  The important thing to do is to make the decision and do something.  You can always go back and fix stuff.   I also delve into bird's eye view SEO logic, home pages and content production. Learn more by getting my free 6-Figure Blogger Course.

How I update/improve older content (2 methods)

July 15, 2021 16:00 - 23 minutes - 16.1 MB

Learn about my two methods for improving content.  There's the "Quick n' Dirty" Hands Off method and the "Full Workup - Swingin' for the Fences" method. Show Notes: 1. Quick n’ dirty “hands off” method Identify new sections/subheadings and sub-topics to add Outsource the write-ups Add as chunks to existing. Listicles: New list or add to list. Keep old list at bottom. 2. The full workup - swingin’ for the fences Better intro - answer the main question right away (I’ve been doing this ...

Boring is the goal... here's why

July 14, 2021 14:00 - 24 minutes - 16.9 MB

This episode explains why your goal as a content publisher or blogger should be "get to boring."  I explain what that means, how to get there and how to leverage a boring business. Learn more by getting my free 6-Figure Blogger Course.

How to Grow Your Niche Site with Shoulder Niches

February 17, 2021 16:00 - 13 minutes - 9 MB

I love shoulder niches. I tack them on like crazy to grow authority, traffic and revenue. Learn why and how I do it. Learn more by getting my free 6-Figure Blogger Course.

In-House Writers vs. Writing Agency vs. Writing Services... What's Best?

February 15, 2021 16:00 - 12 minutes - 8.85 MB

This episode analyzes the pros and cons of getting content for your niche site with writers directly (in-house) vs. using a writing agency vs. using a writing service.  And yes, I explain the differences of all three as well. Learn more by getting my free 6-Figure Blogger Course.

Should You Turn Your Website into an Investment Opportunity?

February 12, 2021 00:00 - 19 minutes - 13.4 MB

See all the charts at the blog here. This episode presents 3 scenarios compared by analyzing what could happen if you scaled up your website portfolio business by bringing on investors. Learn more by getting my free 6-Figure Blogger Course.

SEO Avalanche Theory

February 10, 2021 17:00 - 14 minutes - 9.82 MB

This episode discusses the interesting SEO Avalanche theory. Learn more by getting my free 6-Figure Blogger Course.

Thank you for being a friend... Traveled down a road and back again

February 09, 2021 18:00 - 10 minutes - 7.51 MB

This episode discusses the formula for building up a successful niche site business ... includes attracting links.    References: The Hoth article about Nerd Wallet SEO. Learn more by getting my free 6-Figure Blogger Course.

Watch Out for this BAD Duplicate Content Problem (Solutions Listed)

February 05, 2021 19:00 - 6 minutes - 4.79 MB

Recently working with a group of writers I discovered a duplicate content problem.  Fortunately, I discovered it fairly quickly, but it could have been bad.  If you work with writers or write your own content, you need to watch this video to ensure it doesn't happen to you. Learn more by getting my free 6-Figure Blogger Course.

Is Regurgitating Info in Content Okay?

February 04, 2021 16:00 - 19 minutes - 13.4 MB

In this episode, I talk about whether it's okay to regurgitate info in content across your site.  I run through several examples. Learn more by getting my free 6-Figure Blogger Course.

Schedules are Bad BUT Watch Out for Bright Shiny Object Syndrome

February 03, 2021 18:00 - 15 minutes - 10.7 MB

Why I loathe schedules and how I operate my publishing business with no schedule or expectations.  I also talk about how I guard against that nasty bright shiny object syndrome. Learn more by getting my free 6-Figure Blogger Course.

WOW! Longer content increased ad revenue (great UX and SEO)

November 20, 2020 14:00 - 8 minutes - 5.74 MB

In this episode I share a very simple way to increase ad revenue that's also good for visitors and SEO.  In a nutshell I share a couple very simple ways to increase content length that increases ad revenue considerably. Learn more by getting my free 6-Figure Blogger Course.

How I use video ads to increase total ad revenue by 20% overnight

November 18, 2020 20:00 - 10 minutes - 7.01 MB

How I use video ads to increase total ad revenue by 20% overnight Learn more by getting my free 6-Figure Blogger Course.

You need this ad type on your site to make money after this Google search change

November 12, 2020 22:00 - 8 minutes - 5.84 MB

You need this ad type on your site to make money after this Google search change! Learn more by getting my free 6-Figure Blogger Course.

Finding Your Size! My Publishing Workflow Broken Down Task-by-Task

October 27, 2020 15:00 - 15 minutes - 10.8 MB

I step through each task in my publishing workflow. Learn more by getting my free 6-Figure Blogger Course.

Write the Story First

October 26, 2020 15:00 - 13 minutes - 9.09 MB

Try this for blog posts - write a story or personal experience to inspire niche site articles. It's fun and it works. Learn more by getting my free 6-Figure Blogger Course.

Big Enough?

October 25, 2020 15:00 - 8 minutes - 6.23 MB

Big Enough? Boutique vs. Corporate vs. Hybrid Blogging Learn more by getting my free 6-Figure Blogger Course.

The Divorce Dilemma Applied to Blogs

October 24, 2020 15:00 - 10 minutes - 7.03 MB

The Divorce Dilemma with Blogging and Niche Sites Learn more by getting my free 6-Figure Blogger Course.

The Dessert Tray Approach to Writing Blog Posts

October 23, 2020 15:00 - 11 minutes - 7.81 MB

Jazz up  your blog posts with what I call the dessert tray approach to blogging. Learn more by getting my free 6-Figure Blogger Course.

Sometimes you gotta say NO to avoid NONSENSE work

October 22, 2020 15:00 - 10 minutes - 6.94 MB

Lousy listicles forcing you to pick your blogging battles. Learn more by getting my free 6-Figure Blogger Course.

How to pivot your blog when under distress (or when you just want more traffic)

October 21, 2020 15:00 - 10 minutes - 7.57 MB

How to pivot your blog when under distress (or when you just want more traffic) Learn more by getting my free 6-Figure Blogger Course.

The Minimum Viable Product Approach to Blogging and Niche Sites

October 20, 2020 15:00 - 9 minutes - 6.74 MB

The Minimum Viable Product Approach to Blogging and Niche Sites Learn more by getting my free 6-Figure Blogger Course.

The big breakup: The saga of the breaking up of a multi-niche site

October 19, 2020 16:00 - 11 minutes - 8.17 MB

The big breakup - Multi-niche site broken up into separate sites (results) Learn more by getting my free 6-Figure Blogger Course.