Mobile Optimized Facebook Ads
FamilyPreneur®
English - March 18, 2019 08:00 - 16 minutes - 7.66 MB - ★★★★★ - 20 ratingsKids & Family Business Careers mompreneur parenting businessandfamily businessfamily businessforbeginners businessforkids businessideasforkids businessideasformoms entrepreneur entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Mobile usage dominates social media and Facebook is no exception. That's why when you run ads you may notice that the Ads deliver most often to mobile placements.
A couple weeks ago I spoke at Podfest Multimedia Expo on the topic of Facebook Ads for Podcasters and last week I dove into strategy #1 - leveraging Landing Pages to grow your podcast. This week I am going to dive into the 2nd strategy - segmenting your placements based on Apple and Android mobile usage.
This is NOT exclusive to podcasters... this same strategy is essential for mobile app developers and hugely informative for ANY business.
We'll also talk about Campaign Budget Optimization and some other tips for running successful Facebook Ads!
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