Making Magic on Main Street

The story of Jenny Doan and how she (and her family) created the incredibly successful Missouri Star Quilt Company.

Work Your Magic

Have you ever worked for a company that required employees to cross-train in multiple jobs in case someone called in sick or quit unexpectedly? I have, and it doesn't work very well.

At the start of my programming days--over 30 years ago--the organization required each programmer to rotate through the other job functions in the department. We all took the same leadership training classes, learned how to run applications on the mainframe, took turns doing production support, and more. When I got to do the rotations I enjoyed and excelled at, I loved my job. When I had to take my turn on the mainframe or do support, I struggled and felt deflated. I'm embarrassed to admit that when others rotated into my wheelhouse, I thought those who couldn't do the work lacked smarts and probably didn't belong at the company. Only later did I realize how silly it is to make everyone do the same job regardless of their aptitudes and interests. Doing so is not good for the employees or the company.

This week, I'm speaking to Jenny Doan, co-founder of the Missouri Star Quilt Company. In addition to telling us how she and her family started a business that transformed their lives, revitalized a town, and modernized the entire quilting industry, Jenny says that people work best when their jobs align with their "magic"--the things they are really good at and enjoy doing. She also explains how she discovered the power of sharing her own magic.

What You'll Learn In this Episode:

What prompted the Doans to start a YouTube channelHow the Missouri Star Quilt Company evolved Why Jenny says YouTube is the great equalizerWhat this business means to the people of Hamilton, MissouriHow to work together in a family businessWhat it means to find your magic and why it matters so muchStories of people who found healing through watching JennyAnd so much more.

Mentioned on the Show:

Read Jenny Doan's book: How to Stitch an American Dream Visit the Missouri Star Quilting Co: Website and YouTube ChannelDiscover your magic! Pick up my book: Return to Work with Confidence.Take my course: I'll walk you through the process.Connect with me: LinkedInFind out when a new podcast drops: Join the Mailing List

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