Fail To Learn: Teaching stories from business, sales, marketing, coaching, blogging, freelance, & entrepreneurs. artwork

Fail To Learn: Teaching stories from business, sales, marketing, coaching, blogging, freelance, & entrepreneurs.

52 episodes - English - Latest episode: about 7 years ago - ★★★★★ - 13 ratings

Success is found on a path of mistakes. Matt Fox, from FrictionFreeSales.com, talks with those who have found success so you can learn from their mistakes, and failures. You'll discover you're not alone on your path to business success. You'll find new insights that will help you grow your business. Past guests who've shared their business mistakes include: Ben Settle, Jon Nastor, Jim Keenan, Nate Kontny, Dov Gordon, Jason Leister, Mike Vardy,Tony Stubblebine, Tim Brownson, Barry Moore, Zephan Blaxberg, Nicholas Kusmich, Adam Franklin, Mike Vardy, Steli Efti, among others. Marketing, business, automation, coaching, freelance, sales, entrepreneurs, outsourcing, selling, search engine optimization, building authority and trust, social media, Facebook, Twitter, YouTube, Podcasting, eBooks, online marketing, productivity, management, leadership and more to help you better understand yourself, your business, and truly prosper and avoid failure.

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Episodes

FtL 52: How A Tax Coach's Business Succeeded Despite The Odds

March 01, 2017 13:00 - 41 minutes - 23.8 MB

In this episode I talk with Diane Gardner from TaxCoach4You.com. That's right taxes. A subject very few people are eager to discuss. But Diane loves it because she takes a slightly different approach. Diane is a Certified Tax Coach and a large portion of her business is coaching entrepreneurs to help them pay the least amount of tax that's legally required. Sounds nice. She's saved her clients over a million dollars in taxes over the past few years. She knows her stuff. Of course, we sta...

FtL 51: Everybody Wants To Rule The World

February 27, 2017 12:00 - 56 minutes - 32.3 MB

Jennifer Briney is host of the super fascinating Congressional Dish podcast. On it she breaks down congressional bills and gives you the dirty laundry hidden deep inside. It's not pretty. Before she found her success, she was floating through unsuccessful sales positions and jobs with zero responsibility. And that's the story she tells us in this episode. I couldn't help myself so Jennifer and I also discuss the presidential election, politics, and misleading news outlets. It's an educat...

FtL 50: Routine Is A Sign Of Success

February 23, 2017 22:11 - 34 minutes - 20.1 MB

Kevin Donlin has been involved with copywriting and marketing since the early 1990s. His experience is vast. Yet that didn't keep him from his mistakes along the way. Kevin shares some of these errors in this episode. Fortunately, each mistake was a stair step to elevating his business. Here’s what Kevin and I discuss: How Kevin started as a resume writer. How small classified ads attracted his first clients. Why looking at other people in your industry will screw you up when you ma...

FtL 49: How Do You Decide To Close Your Business?

November 16, 2016 12:30 - 44 minutes - 25.5 MB

Jim Palmer, author of Decide, had a couple of successful businesses already running when he decided to partner with a friend for another. This idea, while great at the time, turned out to be an expensive learning experience for them. Fortunately, the partners had worked out the details beforehand. They planned for what would happen if everything worked well, or if it failed. And it failed. Are they still friends today? You’ll have to listen to find out. Here’s what Jim and I discuss: ...

FtL 48: Your Most Important Negotiations Will Be With The People Closest To You with Kwame Christian

November 09, 2016 14:00 - 44 minutes - 25.8 MB

Kwame Christian discovered his passion for negotiation by accident. During law school he took a class on negotiation that sparked a fire inside of him. He’s a practicing business attorney and recently launched the American Negotiation Institute to help you get better deals and advance your career. I loved talking with Kwame about negotiation. This wasn’t a typical failure story because I went off track with my questions. Instead of a story you get some wonderful negotiation tips. Here’...

FtL 47: Employee Relationships And The Challenges They Cause with Jessica Rhodes

November 02, 2016 16:01 - 40 minutes - 23.5 MB

Jessica Rhodes runs Interview Connections, a company that helps match podcasts with guest experts. Her business is booming. And she’s running it with a team of virtual employees. Everything was running smooth. And then Jessica had to take time off for the birth of her second child. Jessica kept giving her assistant more control in the business. When Jessica came back and began reclaiming control, things turned bad. And it didn’t end well between them. Here’s what Jessica and I discuss:...

FtL 46: You Discover Your True Friends On The Way Down

October 26, 2016 12:30 - 41 minutes - 26.5 MB

Steve Rodgers is the founder of The Alchemy Advisors and author of Lead to Gold: Transition to transformation. Not long ago, Steve was flying high as the CEO of Berkshire Hathaway’s southern California real estate company. He was leading over 5000 sales people at 110 different offices. It was his dream job. However, he took control when the real estate market was at its worst. And he had to start cutting everything back. He had to layoff friends. He had to close offices. And then he wa...

FtL 45: The Challenges Don’t Go Away, They Just Get Different with Anthony Lee

October 19, 2016 12:30 - 49 minutes - 34.5 MB

At an early age, Anthony Lee was told he wouldn’t make anything of himself. He grew up in a poor family and was taught a poor kid from lower-middle class Alabama couldn’t rise up. Unlike most, he found a way to lift himself out. He worked hard, struggled, and built a business, selling his products through Amazon. In this episode of FailToLearn we talk about Anthony’s struggles and how they helped him get where he is today. What Anthony and I discuss: How Anthony was looking for a way ...

FtL 44: The 2 Communication Mistakes You’re Making At Work, And How To Fix Them

October 12, 2016 18:31 - 33 minutes - 24.3 MB

George Bernard Shaw sums it up best with this quote: The single biggest problem in communication is the illusion that it has taken place. - George Bernard Shaw We spend a big chunk of our life talking with other people but are we really communicating? This is a critical idea to consider. Even more so when you’re attempting to sell or influence others to do something. In this episode I share the two biggest communication and influence mistakes I run into on a regular basis. And how you ...

FtL 43: From Dream Job, To A Hospital Bed, To A Business On His Own Terms

September 28, 2016 12:30 - 44 minutes - 28.9 MB

I speak with Max! Rouzier from That Man Max! I wanted to call this episode, “What’s your excuse?” But Max said you shouldn’t listen to this and think he has it harder so you shouldn’t complain. But listen, relate to him, and learn. Max has gone from landing his dream job to working himself to a hospital bed, lucky to be alive. He now works his business on his terms. Something he didn’t think was possible a couple years ago. You’re going to enjoy this episode. Here’s what Max and I disc...

FtL 42: Cheap Pricing Disaster Shows You How To Raise Your Prices, And Keep Clients

September 21, 2016 12:30 - 35 minutes - 26.7 MB

Joe Kashurba, from Agency Accelerator, manages 6 figure marketing budgets for some of the largest companies in their industry. Yet, it wasn’t always easy for him. He started off as a web designer. That’s where he made his money. As he watched the rise of Squarespace, and other website building providers (aka websites for dummies), he decided to build a competitor. Joe spent over a year of his time and money building and trying to sell this to local businesses. It was a disaster. But he l...

FtL 41: Personal Training Business Setback Leads To Technology Breakthrough with David Pitts

September 14, 2016 12:30 - 39 minutes - 30.3 MB

If you’re a personal trainer, coach, consultant, manager of a team, how do you keep in contact with your clients or employees? How can you make it personal and keep them accountable? That’s the question David Pitts faced in his personal training business. As his business grew he lost his ability to manually deliver personal messages on a larger scale. And that was the catalyst for his business, Off Day Trainer Here’s what guest and I discuss: How David started his personal training busi...

FtL 40: Misunderstanding Willpower

August 31, 2016 16:00 - 27 minutes - 23.2 MB

Willpower is misunderstood. It’s not something outside you. It’s not something you need to summon. It’s not something that fails you. Willpower is under your control. And you have more than you realize. That’s what I talk about in this episode of the Fail To Learn podcast. Here’s what I share: What is willpower? The 4 categories of willpower. Why you don’t have a limited amount of willpower, despite what many people think. How too many choices today depletes your ability to fo...

FtL 39: Why Most Business Ideas Fail, And What You Can Do About It

August 10, 2016 03:52 - 20 minutes - 17.5 MB

I’m doing things a little different in this episode. Instead of the typical interview, I’m taking control. I’m not sharing my failures (I don’t know where to start). Instead I’m addressing the reasons why most business ideas die and never find life. And what you need to do to give your ideas a fighting chance. Here’s what I talk about in this episode: How commitment, and lack of commitment, drives both success and failure. Why you want to realize sunk cost quickly. And then forget abo...

FtL 38: Matt McWilliams Shares The Best Business Advice He's Received

August 03, 2016 12:30 - 52 minutes - 45 MB

Matt McWilliams is the biggest name behind many of the biggest names marketing online today. Matt’s business runs affiliate programs for people like Jeff Goins, Michael Hyatt, Brian Tracy International, Lewis Howes, copywriter Ray Edwards, among others. While paving the path to success Matt had many struggles. He was fired from almost every job he’s had. He help start a company that went from 0 to over 50 employees, and was then fired. He ran for political office (that’s a failure whether ...

FtL 37: Want To Grow Your Service Business? Document Your Procedures Now with Carey Green

July 27, 2016 12:30 - 41 minutes - 35.3 MB

Starting a service business wasn’t the first thing on Carey Green’s mind. He had been a pastor for the last 20 years but he felt a calling towards a different path. Carey left his church and wondered what he was going to do. He pursued ideas that went nowhere fast. He was editing a friend’s podcast and his friend said, “Why don’t you turn this into a business?” And he did. In 2013 he started Podcast FastTrack and has nurtured it into a profitable service business. But, shortly after st...

FtL 36: Why It's Okay To Turn Away Business With Dan Crask

July 20, 2016 12:30 - 38 minutes - 31.8 MB

I talk with Dan Crask, from Brand Shepherd today. When Dan started up their business they took on a client who they should’ve said, “No!” They were new in business. They wanted to build something amazing for this company because the company had potential influence for referrals. So they took the job. And it lost money, time, and energy. Dan and I talk about this struggle and how a company should approach branding, among other things. Here’s what Dan and I discuss in this episode: Why ...

FtL 35: How Failing At Sales Taught Ian Brodie How To Sell More Effectively

July 13, 2016 12:30 - 47 minutes - 41.2 MB

In this episode I speak with Ian Brodie about his failures as a salesperson. He started off as a business consultant and was great at helping his clients with their strategies and making changes. But to progress in his company he had to sell. And that’s where the problems started. He didn’t like being a salesperson and everything with his clients changed. He was almost fired. Fortunately, he accidentally discovered a way to get in front of prospects that repeatedly worked. And that’s what ...

FtL 34: David Marquet Shares Surprising Leadership Secrets: Create Instant Results While Establishing A Long-Term Legacy

July 06, 2016 12:30 - 48 minutes - 41.1 MB

Captain David Marquet is the author of Turn The Ship Around. The book documents his time leading the nuclear submarine, the USS Santa Fe. From among all the books I’ve read on leadership, Turn The Ship Around is one I remember and consistently think about when working with my team. The prescription he outlines is a very simple model empowering everyone to produce the best possible outcome. I decided to pick David's brain about the struggles he faced and how he came about the strategies l...

FtL 33: How A Professional Drummer Beat Business Odds By Playing To His Market’s Rhythm - Nate Smith

June 29, 2016 12:30 - 48 minutes - 33.2 MB

What's working in your business? What's not? Are you relying on a technique or strategy that may be obsolete after Google makes another change? Or will it stand the test of time? These are some things that Nate Smith, from 8020MarketingGuy.com, had to ask himself as he abandoned business attempt after business attempt. Until he found something that worked. It works well now and he keeps on top to make sure it will work far into the future. As a professional musician, Nate had to make cho...

FtL 32: Lame Hiring Process Caused Regret And Slowed Growth At Copy Hackers, And What They Did To Fix It

June 22, 2016 12:30 - 42 minutes - 29.1 MB

As your business grows you have to make many decisions around hiring employees. Bringing on employees brings on an entirely new set of challenges, and highlights challenge areas in your business you never realized you had. Joanna Wiebe, founder of Copy Hackers, shares the struggles and challenges she endured with her hiring process. The struggle to hire the someone who won’t sleep on the job, to the challenges of training and building a cohesive team. Joanna is a joy to talk with and thi...

FtL 31: How Keenan Learned What's Not Taught, Through Trial And Error

June 08, 2016 12:30 - 35 minutes - 24.5 MB

Keenan went through a lot before he found success as A Sales Guy. He’s a great example of persistence in light of disasters after disaster. He had one collapse after another, falling like dominoes in a line. Each attempt was great. They were brilliant ideas. They just didn’t take root, despite the amount of work and effort put into them. Keenan share his stories in today’s show. He talks about what happened and how he’s glad he went through each of these flops. As he told me, he has no r...

FtL 30: You Have To Be Prepared For Things To Go Wrong

June 01, 2016 12:30 - 34 minutes - 23.6 MB

In this episode I get to speak with Amber Wright. Amber is a communication expert, public speaking coach, and award-winning adjunct professor in Communication Studies. That’s the short list of her professional credentials. She knows a bit about the art of communication and public speaking. Yet she makes mistakes too. She opens up and shares a couple of stories where she struggled with things we can relate with. Here’s what Amber and I discuss: How technology almost ruined a relationship...

FtL 29: The Successful Mistake Of Matthew Turner

May 25, 2016 12:30 - 31 minutes - 21.8 MB

In this episode, I speak with Matthew Turner, the author of The Successful Mistake. Matthew wanted to take advantage of the vast opportunities crowdfunding a product offers. Last year he decided to do just that. And it flopped. During the time he realized an important factor that plays into the success of anyone in business: relationships. In this episode he shares how his relationships were effected during the launch and what he learned. Here’s what else we discuss: How Matthew came ...

FtL 28: Why Your Default Should Be "No" with Jon Nastor

May 18, 2016 12:30 - 35 minutes - 24.3 MB

Jon Nastor is the guy behind a coupe of highly successful podcasts (Hack The Entrepreneur and The Showrunner) and over the past 3 years built a product called VelocityPage. One of the first products that allowed you to quickly create landing pages without knowing how to code. VelocityPage was unique and made a huge splash on the market. Over time Jon’s plans changed. And that’s when the focus of VelocityPage began to fall apart, and what Jon and I discuss. Here’s what Jon shares: How Jo...

FtL 27: How To Make The Critical Shift From Creator Mindset To Marketer Mindset with Ravi Jayagopal

May 11, 2016 12:30 - 48 minutes - 33.4 MB

In this episode I talk with Ravi Jayagopal, to cofounder and codeveloped of Digital Access Pass (often called DAP). DAP is a sophisticated membership plugin and marketing platform for WordPress. (And, if you don’t know what any of that means, don’t worry. This isn’t a tech show so we won’t geek out on you. Keep reading.) Ravi built DAP after noticing a gap in options. He built the first PayPal and ClickBank download protection scripts. Before these scripts, if you sold digital downloads/co...

FtL 26: Turnkey Business Opportunities Fail Too, With Ryan Healy

May 04, 2016 12:30 - 44 minutes - 30.4 MB

How would you recognize a legitimate business investmentopportunity if it was presented to you today? That’s a questionRyan Healy didn’t know how to answer 16 years ago. Ryan has become one of the best direct response copywriterstoday. And many years ago, before he had the knowledge he hastoday, he was a hyper-responder to good copy. And that’s what ledto his incredible story. What we talk about in this show: Why Ryan was hyper-responsive to direct mail. How he analyzes what he went thro...

FtL 25: Chris Johnson On Integrity, Moral, And Business Failures

April 27, 2016 12:30 - 54 minutes - 37.2 MB

Chris Johnson is the founder of Simplifilm. We talk about his failures here. We talk about his failures in the mortgage business. We talk about his failures with his family and business partners. You'll enjoy Chris' confessional. You'll recognize challenges you face every day and hopefully have a new way to approach these difficult decisions. Here's what Chris and I discuss: Why he said, "Startups are all bullshit." What it was like when he was in the mortgage business and how he hated g...

FtL 24: What Business Are We In And Where Are We Going?

April 19, 2016 12:30 - 43 minutes - 30.2 MB

What business are we in? You would think business partners would discuss this question with each other. Roger Dooley can tell you that it's not that obvious. Roger is the author of Brainfluence and The Persuasion Slide. He started in the corporate world and left after starting his first business. Roger and his partner both understood their business and worked smoothly together. They understood they were in the direct marketing business selling computers and electronic items. When they brou...

FtL 23: Steli Efti’s Stunning Start Up Struggles And How It Shaped His Character Today

April 12, 2016 12:30 - 47 minutes - 32.7 MB

In this show I have the fortune to interview Steli Efti from Close.io. Steli's start is a stunning story. He came to the United States in search of the American dream. He sold everything he had in Germany and moved to Silicon Valley. And then he found a few challenges, to put it lightly. When he arrived he didn't know anyone here. He didn't know the area. He didn't know English very well. He didn't even carry a proper visa. And that's just the start. We talk about those struggles, the ...

FtL 22: Why It Takes Guts To Be Ash Ambirge

April 05, 2016 12:30 - 42 minutes - 29.5 MB

Ash Ambirge is one of the most colorful and unique writers on these old internets. I love her style. She brings details to life. She elegantly dances with metaphor. As Seth Godin said, she has an, "original voice in a world that sorely needs it." You can find her at The Middle Finger Project. Go subscribe and let her tickle your reading bone. Ash shares how she went from sleeping in her car to launching her first product. And how it's all about guts. Here's what we talk about: Her start...

FtL 21: How Ben Settle Paid The Cost To Be The Boss

March 29, 2016 11:30 - 46 minutes - 32 MB

Ben Settle lays claim to being a lazy marketer. He says he spends about 10 to 15 minutes each day to send an email and then screws around the rest of the day. I don’t think he has it that easy. But I’m sure he doesn’t work as hard as he has in the past. If you don’t know the song reference in the title, it’s from a song that has one of the most beautiful beats in music: James Brown’s The Boss. It’s a line Ben mentions in our interview and a song he’s mentioned in his emails about the strug...

FtL 20: Slow Growth Wasn’t The Goal Of ActiveCampaign’s CEO But, In Hindsight, It Was The Right Thing To Do

March 22, 2016 11:30 - 37 minutes - 26.1 MB

Today I talk with Jason VandeBoom. Jason is the founder and CEO of ActiveCampaign. ActiveCampaign is a marketing automation platform used by many online and offline businesses. It has evolved to become a unique solution that excels in the arena it plays in. Jason started the company in 2003. They offered email, marketing, and customer support type software you uploaded and installed on your own server. You had to be slightly techn savvy to understand the details and get it up and running. ...

FtL 19: We Had A Great Team, And A Bad Business Model with Adam Franklin

March 15, 2016 11:30 - 38 minutes - 26.3 MB

Adam Franklin runs Australia's top business blog, BlueWire Media. His business started out strong as a web design agency and evolved into an online marketing agency. They had a team of 10 full-time employees and a business model with unpredictable cash flow. Things were running strong when their clients began 'suspending' their monthly payments. Cash flow shriveled up. Without cash on hand, he had to do the hardest thing any business owner has to do, lay people off. And that's when they b...

FtL 18: David Nihill’s Fear Of Public Speaking Lead Him To Discover Comedy Insights You Can Use To Captivate Your Audience

March 08, 2016 12:30 - 56 minutes - 39 MB

Today’s show is layered with a small dose of funny. My guest is David Nihill, the author of Do You Talk Funny? 7 Comedy Habits to Become a Better (and Funnier) Public Speaker. When I originally asked David to be on the show he replied saying he didn’t have any business failures to share, but thanks. I didn’t agree with that because he took on comedy to overcome his fear of public speaking. He couldn’t stand in front of a room and talk. That’s a problem many people, possibly you, face. So I...

FtL 17: How Scott Oldford Went From $726,000 In Debt To Infinite Possibilities

March 03, 2016 12:30 - 47 minutes - 32.5 MB

How Scott Oldford Went From $726,000 In Debt To Infinite Possibilities Scott Oldford started his first business when he was a child selling eggs. That business grew, yes it was a business, and as he grew he moved on. He was a golden child and, as he said, he felt like he had the Midas Touch. And then the roller coaster ride began. Here’s what Scott and I discuss in this show: How the people around him gave him a false sense of business invincibility. How that opinion kept him taking big...

FtL 16: Life Changing Story Creates A Story Coach Success

March 01, 2016 12:30 - 39 minutes - 27.5 MB

Who doesn’t love a great story? We all do. Did you know you can change your life simply by creating a story? Lisa Bloom joins us today to share her life-changing story and how story changed her life. Now she uses story to help businesses and individuals communicate their story in the most effective and compelling way possible. Lisa was a joy to speak with because I love how story and metaphor weave their way throughout our lives. Even when we don’t think they’re there. Here’s what Lisa an...

FtL 15: Is There A Success Club?

February 25, 2016 13:04 - 41 minutes - 28.5 MB

Is There A Success Club? How long do you think you could keep trying to build a business before you gave up? This show’s guest shares his long struggle to find success. Today’s guest is Shannon Hansen. Shannon is an overnight success generating leads for the financial world. Overnight success doesn’t include the six years of struggling and fighting until everything finally fell into place. You may not know who he is but his story will keep you pushing through and looking forward to the ne...

FtL 14: Facebook Advertising Genius, After Learning Some Brutal Truths About Life And Business

February 23, 2016 12:30 - 37 minutes - 26 MB

Facebook Advertising Genius After Learning Some Brutal Truths About Life And Business Nicholas Kusmich runs a highly successful Facebook marketing agency/consulting business. It wasn’t like this a few years ago. Nicholas was lucky. He hit success when he was young. He was a top salesperson for Cutco knives. He moved to selling investments from the stage and earning a living that was the envy of his friends. Then he found out the investments he was selling weren’t above board (which is a ni...

FtL 13: What Would Happen If You Left Your Business To Travel For A Month?

February 18, 2016 12:30 - 41 minutes - 28.5 MB

Today’s show is with Zephan Blaxberg. Zephan has had a fortunate career. He hasn’t been through the massive losses some of our guests have seen but he’s had his own issues he had to battle. One day he decided to leave his business for a month and find out what would happen. What would happen to the business? What would happen to him? Here’s what Zephan and I discuss: How his successful video production company left him angry with most of his clients. Why he kept working, even when he fel...

FtL 12: Coach.me Startup Founder Discovers Revenue Model After Losing Cash For Years

February 16, 2016 12:30 - 46 minutes - 32.3 MB

Today we talk with Tony Stubblebine. Tony is the CEO and Founder of Coach.me. Tony originally started his company as Lift. It was an app you used to help you make personal changes. But it was failing fast. Lift looked successful to users but was losing money day after day. Tony had a choice to make, close down Lift or make a change. And that change is what Tony and I discuss in today’s show. Here’s what else you’ll discover in this episode: Why he wanted to build tools that helped people...

FtL 11: Frank Bria - Scaling Your Business When You Realize You’re Not Scalable

February 11, 2016 12:00 - 46 minutes - 32.3 MB

What would happen if: 1) You were working on the other side of the planet, 2) You get a text from your wife that she’s going to the Emergency Room, 3) You need to get home today but your business has you stuck? That’s what happened to Frank Bria, author of the book Scale, and today’s guest. This is a crazy story with a ton of nuggets to help you grow and scale your business. Here’s what Frank and I talk about: Why Frank doesn’t believe the "follow your passion" advice. How his life chang...

FtL 10: Dov Gordon On Mental Toughness, Hero Worship, and Perseverance

February 09, 2016 12:00 - 35 minutes - 24.8 MB

Today’s guest is Dov Gordon. It’s hard to believe Dov struggled for so long to get where he is today. However, I have a feeling it’s the struggle he went through that led him to become so respected among his peers. In this interview Dov shares the challenges he’s faced, how it helped him become who he is today, and how it still sometimes haunts him. Here’s what we talk about: How Dov spent months building his first information product which resulted in only 1 sale. The technology struggl...

FtL 9: Justin Krane-Financial Planner Misses Message To Market With New Product

February 04, 2016 12:00 - 33 minutes - 23.4 MB

Today’s show is with Justin Krane, a financial planner in California. When Justin decided to branch out in his business, it didn’t go as planned. In fact, it bombed. And that’s what he shares in this show. What we cover in this show: How Justin spent months building a product that gets people what they need, but nobody wants. Why he said that people understand they need to do many things but don’t want to face it. How he packaged the product in a way that wasn’t appealing to his market....

FtL 8: Joey Bridges Small Business Facing Financial Failure Turns It Around In 60 Days

February 02, 2016 12:00 - 33 minutes - 23.1 MB

In this show I talk with Joey Bridges, one-half of the Bridges twins. Joey and his twin brother, Jamey, host the Marketing Madness podcast and run client’s online marketing campaigns. Not too long ago they were on top of the world helping real estate agents and then it collapsed. They faced over $70,000 in chargebacks and refunds. It’s a scary story. And not one they like to talk about. What we cover in this show: How the real estate collapse kicked the legs out of their previous busines...

FtL 7: Mike Vardy Shares How To Be More Productive And Build Habits As Your Business Evolves

January 28, 2016 12:00 - 1 hour - 42.7 MB

Mike Vardy is The Productivityist. He is a productivity expert and coach. His business has been changing. During the process he hit some roadblocks. In our conversation he shares what he learned as he had to stop and check in at each of the roadblocks. What you'll get in this show: Why Mike thinks January is a silly time to start your new year. How he chose his pricing model. Whether it's better to say, "I have to..." or "I need to..." What happened when he received a reply from an upse...

FtL 6: Jason Leister on How To Build Your Platform And Get Paid For Being You

January 26, 2016 12:00 - 35 minutes - 24.7 MB

Jason Leister started his career as a classical musician (pipe organ) at the Eastman School of Music. While there he won one of the most prestigious organ competitions in the country at age 19. He's brought the always practicing mindset to his career as a copywriter and business coach. After 10 minute phone call with a client, he found himself fired from a $100,000+ contract wondering what to do. And what Jason's learned from that has continued to evolve over time. Listen to the show and di...

FtL 5: Barry Moore Discovers Tiny Niche Market & Quick Product To Market Brings Success Out Of Disaster

January 23, 2016 08:30 - 45 minutes - 31.6 MB

Barry Moore shares his insights about niches after failing through his first online business. As Barry's first business failed, he learned the importance of defining your niche, testing your product, and the opportunity to scale. Here's what we cover in this show: How Barry's first business folded because his market was too large. What he meant when he said you have to "Be that guy." When you target a niche, how to hyper-target in that niche. How to niche down. Why you want to niche d...

FtL 4: Nathan Kontny-Startup Founder Flounders And Discovers Critical Key To Solving Customer's Problems

January 18, 2016 17:26 - 58 minutes - 40.2 MB

In this episode we talk with Nathan Kontny. Nate is the CEO of the popular CRM Highrise and the creator of the awesome online writing platform Draft. Nate has some great stories and insights to share from his experience as the founder of two YCombinator startup companies. What you’ll discover in this show: Why you want to build a company that solves your problems. Why you need to truly care about the problem you’re solving. What Nate learned from the unexpected lack of interest he recei...

FtL 3: Tim Brownson-The Life Coach Who Learned A Huge Life Lesson In Business

January 18, 2016 17:18 - 47 minutes - 32.9 MB

This show's guest is Tim Brownson. Tim is a kick-ass life coach with a great sense of humor. In this episode Tim shares how he went from sales into coaching. And then, how his coaching business almost failed until he had a swift kick in the ass: He lost all his savings. Here's what Tim and I discuss in Episode 3: Money doesn't buy happiness. How sales led him into coaching and how he let his sales experience hold him back. What happens when you don't focus and take your business serious...

Guests

Jessica Rhodes
1 Episode