Notes:

We reference a couple past episodes from the Fable and the Verbivore podcast. They are:

- Episode 211: Rating our Writing

- Episode 231: The Benefits of Pen Names

- Episode 232: Branding Part 1

- Episode 233: Branding Part 2, Fable's Branding

Here are a couple resources referenced in this series of episodes on author brands:

- Techtarget.com Definition of Brand: “A brand is a product, service or concept that is publicly distinguished from other products, services or concepts so that it can be easily communicated and usually marketed. Branding is the process of creating and disseminating the brand name, its qualities and personality.”

- The Verbivore references Kris Jenner’s MasterClass on “The Power of Personal Branding”, especially episode 2 “Create Your Personal Branding Story”

- WritersDigest.com Article “3 Ways to Find Your Book's Unique Selling Proposition”

- Forbes.com Articles “What is a Brand, Anyway?”, “The Importance of Being First”, and “Brand New Profits”

- Ramotion.com Article “Brand Attributes Examples & List for Understanding”

- Publishdrive.com Article “6 Effective Ways to Build an Author Brand”

- TheBookDesigner.com Article “Author Branding: What’s Your Author Brand?”

Music from: https://filmmusic.io
’Friendly day’ by Kevin MacLeod (https://incompetech.com)
Licence: CC BY (https://creativecommons.org/licenses/by/4.0/)