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17: The Rand Fishkin Case Study on How to Build an Online Presence
Execepreneur: From Executive to Entrepreneur
English - September 16, 2015 07:00 - 19 minutes - 18.1 MB - ★★★★★ - 56 ratingsCareers Business banking entrepreneur business ceo consulting csuite execepreneur executive founder investment Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 16: Rand Fishkin on How to Focus Your Online Marketing Efforts (Part I)
We continue our conversation with Rand Fishkin this week and dive into the details of how to build an online presence - even if you're starting from scratch. We started with search engine strategy and ended the conversation with a case study to bring it all home.
We asked Rand - if someone starting a new professional services firm (lawyers, accountants, consultants) came to you and said “I’m building a firm to last me a couple of decades, and I’m willing to commit 5 to 7K / month building out an online presence, how would you guide them?”
For show notes of today's episode, visit www.launchandlead.com/fishkin.