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Can you make a million-dollar promo video for $20k? We think so. We sat down with MINDCASTLE to talk about the MōVI XL launch video (https://youtu.be/Y5mAAFdT4bs). We ask when high production values count and how the story and the soul of the company matter no regardless of budget. From kickstarter videos shot on iPhones, to huge corporate productions, it really does all come back to the spirit and soul of the product. Read more at everyaxis.com.