Put your entrepreneur hats on, it's time to discuss best business practices! As event professionals, it's important to understand business. And it's important to understand this intricate world at its most fundamental level. Because at the end of the day, whether you're a planner or owner of a third-party company, these things apply to you. It can get boring easily - after all, we want to create great experiences, not look at the return of investment and bottom lines! However, it matters. And because we're all about helping you with all the ins and outs of the events industry, we have a brand new #Eventicons! This time around, we're going deep into best business practices for event professionals. Joining our amazing hosts Brandt Krueger and Lindsay Martin is Shelagh Cummins. Shelagh runs a coaching and training company that supports women entrepreneurs to launch, grow and scale their business. Press play, it's time to get iconic!


For resources, head to the blog!