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Avoiding Ethical Pitfalls in Media Relations
EthicalVoices
English - May 20, 2019 11:30 - 25 minutes - 18.2 MB - ★★★★★ - 4 ratingsMarketing Business ethical prsa communications ethic ethics marketing publicrelations socialethics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Tips for Creating an Ethical Decision Framework
Next Episode: How Good Organizations Can Learn from Ethical Challenges
Michael Smart, a leading media relations trainer and coach discusses ethical pitfalls PR pros may face in media relations and shares practical advice on how to avoid them, including:
Why you should always choose ethics over revenue Ethical challenges in media relations Why every PR pro needs a freedom fund