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Retain and Scale: Mikael Dia on Achieving Product-Market Fit
Entrepreneur Conundrum
English - June 17, 2024 13:00 - 48 minutes - 44.7 MBEntrepreneurship Business Marketing starting entrepreneurs virginia purnell story entrepreneur conundrum visibility entrepreneur startup clickfunnels business goalsetting agency Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Key Questions
(01:46) How did you get to where you are today?
(03:50) Can you tell us briefly what is Funnelytics?
(06:32) Who's your ideal client?
(09:39) Is there a mistake that your new clients or customers have when they come into your world?
(14:30) How do you get in front of those digital agencies or your ideal clients?
(27:44) What are some of your goals that you have for the next year or two?
(30:28) What do you think is your biggest roadblock in reaching that goal?
(32:15) Are you an analytical-minded person? Do you understand all the analytics and stuff?
(33:35) What's the best advice that you have ever been given?
(36:46) What's the best advice you have ever given?
(38:13) You have taken a few companies to multifigures. Do you have any advice on that process?
(41:33) Then after, with the acquisition systems that you put in place, that's more when you can really start to remove yourself?
(47:54) Is there anything that we haven't talked about yet that you would like to touch on?
(48:04) Where can we go to find out more about you and what you do?
Episode Notes
Guest: Mikael Dia
Founder of Funnelytics, a tool for visualizing and optimizing customer journeysExpert in digital marketing and scaling businessesKey Topics Discussed:
Mikael's Journey:Transition from a T-shirt business to digital marketingLaunch and growth of FunnelyticsUnderstanding Funnelytics:Visual mapping of customer journeysCombining strategy and data for better marketing decisionsIdeal Clients:Performance-driven marketers and agenciesChallenges and Solutions:Importance of retaining customers for long-term successSteps to achieve product-market fitScaling a Business:Differentiating between simple and easy processesBuilding and systemizing acquisition enginesRemoving bottlenecks in the delivery processMikael Dia
Facebook Group - https://www.facebook.com/groups/501796653521090
Facebook - https://www.facebook.com/mikael.dia/
LinkedIn - https://www.linkedin.com/in/mikaeldia/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336