Best marketing use cases for generative AI w/ Brad Smith
B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing
English - October 10, 2023 07:00 - 29 minutes - 34.3 MB - ★★★★★ - 14 ratingsMarketing Business Management b2b content content marketing b2b marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What most B2B marketers don't get about YouTube w/ Ben and Matt Tompkins
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There was a lot of hype around generative AI when ChatGPT debuted, how it was going to replace human writers and so on.
But now that the dust has settled a bit, I think there's a growing consensus that AI isn't quite ready to take over for human writers and other creators.
Which begs the question, what exactly IS gen AI good for?
To help us answer this question, my guest is Brad Smith, a serial entrepreneur who owns three companies, codeless, wordable, and uSERP, all in the b2b marketing space.
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