Content Is King — stay proactive with it, but don’t babysit it!

Energy4Sales

English - December 09, 2021 10:18 - 30 minutes - 28.3 MB - ★★★★★ - 4 ratings
Management Business Marketing accountability followup activity marketing time4energy business development sales mastermind business growth customers clients Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Taking Their Temperature — how well are we really connecting?

Next Episode: W.A.I.T. — a power question that increases the effectiveness of our next sales call

Connect with Brad: https://www.linkedin.com/in/bradbald/

Brad Bald joins us to discuss staying proactive in our sales & marketing communication by
- finding a piece of value,
- talking about it,
- sharing it with the world,
- creating attraction, and
- following up with people connecting with it!

Other perspectives he inspires us to think about:

Don’t be afraid to INITIATE SOMETHING! Your sales career is what you make of it!

Stay proactive in standing out! How do you communicate, what’s the experience you deliver, and are you picking the communication channel that's MOST effective?

Stay proactive by targeting - 80/20 rule. Be choosy who you work with. Don't babysit the content. Content is king? Or, properly placed content is king!

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