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Who Are The Ubers of Energy & How Do They Create Brands?
Energy Efficiency Markets Podcast
English - January 05, 2016 19:21 - 26.1 MB - ★★★★ - 8 ratingsBusiness News Business News energy efficiency clean white tags demand response load conservation enernoc Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Disruptive Energy Provides Benefits--and Confusion
In this podcast, Fridrik Larsens, CEO of Larsen Energy Branding--likely the first CEO in the world to get a Ph.D in energy branding—defines energy branding and explains why many companies are doing a bad job of establishing a clear, consistent and compelling brand.