(Timestamps below - Sorry for music in first minute!) An open discussion with fiveub from noblechairs and Racinoski from OverclockersUK on how to get a sponsor!




0:00 Introductions (sorry for music)


1:35 Little background of Endpoint, Overclockers and noblechairs


1:58 If someone contacts you, how would you go about looking into that individual or business outside of their proposal?


5:40 How important is a professional sponsorship deck and what should be in it?


12:50 Do you scout out who you would like to work with or do you wait for people to contact you?


17:25 What are you doing differently this year while there are no LAN events to attend and advertising fully online?


20:50 Do's and don'ts when approaching brands?


24:52 Who is the best person to ask for when you approach a stand at an event?


26:05 Nerves of approaching stands and asking about sponsorship


26:50 Favourite events to attend each year?


30:30 TwitchLDN discussion


32:25 How important are the numbers such as following, viewership and demographics?


37:00 How do you quantify ROI and a general discussion around ROI


Q&A


40:35 How important is multiple social channels?


42:30 Do you give feedback on failed applications and should people resubmit applications after failing?


45:50 What KPIs should be included in a deck?


48:35 Is using social blue book a good way to gauge payment value?


49:30 Don't cheat your way to getting more followers


50:50 Talking about different types of sponsorship from affiliate to paid sponsorship


53:30 Whats the best way to approach a sponsor you are already with about increasing the benefits you get with them?


55:08 Should a viewer contact you if an influencer does something that could damage a brand?


56:20 How to get a free chair


58:00 Should partnerships be that the brand helps grows the influencer as well as the influencer growing the brand?


59:50 How big should your brand be before you start looking for sponsors?


1:02:00 How much Haribo does overclockers send out?




Check out our attendees on social media:


🎙️ Endpoint COO - https://twitter.com/EndpointPete


⭐ Business Development Manager at noblechairs - https://twitter.com/fiveub


⭐ Ecommerce Marketing Manager at OverclockersUK - https://twitter.com/racinosky

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