#ELOSOFUMARTAKES - 137th Take with guests Dan Thompson & Andy Yaffee of Micallef Cigars

This week, #ELOsoFumarTakes welcomes in a mighty duo! Dan Thompson & Andy Yaffee of Micallef Cigars sit down for our #Take137. Micallef Cigars does not have the decades of market presence. It doesn't have lineage dating back to the 1800s. But it does, have some serious business acumen and a deep portfolio of cigars. Dan and Andy stand poised with the rest of the Micallef team to take whatever of the future brings them. We'll explore how they weren't fazed by COVID-19 and use every challenge as an opportunity to build a very special brand. Half-way through the show, the tech gods try to get the best of me, but don't realzie I have two pros on as guests.  Andy and Dan takeover the show (46:00). Enjoy!

Micallef's Open Letter: https://cigar-coop.com/2020/01/cigar-news-micallef-cigars-not-attending-pca-2020-trade-show-lays-out-vision-for-post-2020.html 

Micallef's Summer 2020 Coverage: https://cigar-coop.com/2020/08/summer-of-20-spotlight-micallef-cigars.html

Micallef Ends Relationship with Cigars International and Thompson Cigars: https://cigar-coop.com/2020/09/cigar-news-micallef-cigars-ends-relationship-with-cigars-international-and-thompson-cigar.html

'To Be Named' Cigar: https://cigar-coop.com/2020/02/cigar-news-micallef-cigars-announces-to-be-named-maduro.html

The Launching of the "A" to honor the Ambassadors: https://cigar-coop.com/2020/08/cigar-news-micallef-cigars-announces-name-and-release-of-the-micallef-a-honoring-the-micallef-ambassadors.html

Ultimate Inventory Program: https://cigar-coop.com/2020/03/cigar-news-micallef-launches-ultimate-inventory-program.html

Micallef tasting Passport: https://www.micallefcigars.com/passport 

Andy loses it over Mike Bellody and his double Manhattens (47:00)

To the #ELOsoFumarTakes community, I have decided to take part in a survey that is aimed at capturing the influence of our podcast, in addition to other Cigar Industry media. I ask you, humbly, to take a few minutes and take part in this survey. Two major points:

1) No personal info will be asked for or given by you
2) THE GOAL: to see what, if any, influence and impact Cigar Media has on the way you, the consumer, views and takes part in this industry we love.

It would honor me to hear and see your thoughts. Thank you in advance.

Click here: https://tcu.co1.qualtrics.com/jfe/form/SV_1X1Pg1Jgp813LRr