Elevate Your Brand with Justin Guilbert of GOODFISH

As co-founder and chairperson of GOODFISH, Justin Guilbert is on a mission to make a tangible contribution towards transforming hyper-consumer culture into a formidable engine toward a positive social and environmental outcome. Early in his career, Justin managed marketing as an executive for L’Oreal. In 2010, he co-founded Harmless Harvest, the world’s first sustainably harvested, organic coconut water. It was there that Guilbert honed in on the ethical supply chain, proving a company could benefit consumers, its producers, and the planet. Soon after, Guilbert continued his passion with the launch of Bravo Sierra, the first military-native wellness company that engineers high-performance grooming essentials, and his latest passion, GOODFISH. GOODFISH is a project that is changing the snacking industry with a progressive ecosystem and social practices so the oceans’ salmon can thrive again.Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, explores some of the most exciting new and growing brands in Los Angeles and the US at large. Each week, the Elevate Your Brand podcast features an entrepreneurial special guest to discuss the past, present and future of their brand.