Elevate Your Brand with Alisia Ford of Glory Skincare

Founder and CEO of Glory Skincare, Alisia Ford noticed a disconnect between the beauty industry and the representation of women of color. She soon set out to create a space where women, like herself, could receive expert advice and clean beauty products. 

Glory, meaning beauty and splendor, is the meaning behind the name of Alisia’s beauty brand focusing on skin health and providing women of every hue with advice from skin experts and a shop curated with non-toxic products, focused on the needs of melanin-rich skin. 

Alisia has a background in business and is a licensed attorney and former Nike executive with over 10 years of experience working the world’s most innovative consumer and retail brands, including Apple, Mazda, Fox Sports, Showtime Networks, NFL and Disney. Having experience in legal and licensing, as well as marketing with some of the top brands in the world she then started out to create her Oregon-based beauty-tech startup Glory Skincare, accessible to women of all shades. 

Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, explores some of the most exciting new and growing brands in Los Angeles and the US at large. Each week, the Elevate Your Brand podcast features an entrepreneurial special guest to discuss the past, present and future of their brand.

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