Lessons from Shopify 2.0 Upgrade, New Theme
Ecommerce Conversations
English - June 24, 2022 14:00 - 35 minutes - 24.4 MB - ★★★★★ - 10 ratingsTechnology ecommerce e-commerce Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Host Eric Bandholz's company, Beardbrand, recently completed a migration to Shopify 2.0 and a new premium theme, the fourth since its inception in 2013. Jenny Durre, Beardbrand's in-house designer, managed the entire 2.0 process — selecting the theme, customizing pages, streamlining the layout, and ultimately going live with the new version. She describes it all in this conversation.
A condensed and edited (for clarity) transcript is at: https://pec-ly.com/?6jBh.