DP 164: What Starbucks has Learned about Participation that Nonprofits Should Know
Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations
English - December 20, 2017 06:25 - 53 minutes - 37.3 MB - ★★★★★ - 29 ratingsGovernment Business Non-Profit business association education fundraising marketing nnonprofit school Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: DP 163: Moving out of the Culture of Poverty
Next Episode: DP 165: What Tools and Tactics Are You Letting Go?
Mike Lenda has experience in both the for profit and nonprofit world through working previously in marketing at Starbucks and now mobilization at Compassion International. He joins in this week to share some practices he learned at Starbucks and how they could—and should—be applied to nonprofits. From staying true to your mission—know your story and know your why, Mike says—to making your audience feel like partners in your organization, Mike shares what Starbucks has learned that nonprofits can learn, too.