#63 How to Make CRM Better and Easier

ABOUT THE GUEST:  Jeroen Corthout, CEO of Salesflare 

Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast-growing startups. 

Salesflare was founded when Jeroen and his co-founder Lieven wanted to manage the leads for their software company in an easier way. They didn’t like to keep track of them manually and built Salesflare, which pulls customer data together automatically. 

It’s now the most popular CRM on Product Hunt and top rated on review platforms like G2 for its ease of use and automation features. 
 
You can learn more about Salesflare here:  https://salesflare.com/
 
Connect with Jeroen on LinkedIn here:  https://www.linkedin.com/in/jeroencorthout/


ABOUT THE EPISODE: 

CRM has been around for decades, but talk to a few reps and you’ll find at least a few who hate it (see what I did there). 

But why? And what can be done to change it? 

CRM - or any tool that helps reps stay on top of the many things reps need to stay on top of can supercharge productivity, but only if they are used and used consistently. 

CRM innovator Jeroen has some ideas about how to make CRM more usable and as such more useful, and he has baked those ideas into Salesflare, an intelligent CRM built for SMBs selling B2B. He shares many of the creative ways it helps overcome obstacles to CRM adoption in this episode of the podcast.