316: From Nike Intern To Marketing Executive: How Greg Hoffman Made A Career of Building Great Brands
Dreams In Drive
English - July 12, 2022 08:00 - 1 hour - 49.7 MB - ★★★★★ - 352 ratingsEntrepreneurship Business Society & Culture Documentary careers entrepreneurship inspiration motivation success Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
"Never underestimate your own resilience and resourcefulness and ability to overcome the odds when you follow your passion." Greg Hoffman - global brand leader, advisor, speaker, former NIKE Chief Marketing Officer, and author of EMOTION BY DESIGN dives into his personal #dreamdriving journey and the lessons he's learned from almost three decade of brand building.
Some of the things we discuss in this episode include:
Growing up as a mixed raced child with adopted White parents His early love for athletics + art How he made himself useful during his early days at Nike The difference between a good brand vs. a great brand How to get motivated when no one’s tuning in/no traction Embracing the creative gauntlet The importance of legacy Best storytelling investment you can makeKeys To Success:
Empathy Curiosity PlayfulnessSHOP THE DREAMS IN DRIVE STORE: http://www.dreamsindrive.com/shop
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