245: Use Your Intuition & Move Past Doubt - Shontay Lundy on Launching Black Girl Sunscreen

Here's Shontay Lundy's story: After refusing to look like a pasty white ghost with market available sunscreen, she took matters into her own hands and created the revolutionary brand, Black Girl Sunscreen, to bridge the gap of sun care protection in the black community.

We often see the RESULTS - but HOW did Shontay get here? A thriving commerce business? Distribution in over 200 Target stores nationwide? How did she get past the doubt and gain the experience + confidence to go forward with this innovative idea?

Some of the things we discuss/you'll learn include:

What inspired Shontay as a child Why she felt her experience in corporate “extremely necessary" Issues Shontay faced launching Why she planned a social media launch Why growing isn’t always as easy How to stop doubting yourself Thing to do if you want to be #1 Why there is no back-up plan... and more

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Shontay's Keys To Success:
1. Work ethic
2. Discipline
3. Humility

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