Pocket Science - How Apparel Innovator SCOTTeVEST Navigated 2020 in Style

Dragonproof Ecommerce

English - June 30, 2021 17:00 - 30 minutes - 56.9 MB - ★★★★★ - 9 ratings
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At the start of pandemic, online apparel pioneer SCOTTeVEST faced an incredible challenge. With a product line geared toward travel and adventure customers, global lockdowns struck an immediate blow to orders. SCOTTeVEST C.E.O. Scott Jordan joins Rick Wilson to share the detailed strategy he applied to a long year of uncertainty, with ultimately winning results.