![Dodgeball Marketing Podcast artwork](https://is3-ssl.mzstatic.com/image/thumb/Podcasts114/v4/bb/c6/4c/bbc64c27-0c86-8ede-851b-ea4ef0c6b70f/mza_3951300903693089590.jpg/100x100bb.jpg)
Dodgeball Marketing Podcast #71: Alternative Strategies for Nurturing Soft Leads to Close
Dodgeball Marketing Podcast
English - February 18, 2022 00:07 - 16 minutes - 15 MBMarketing Business Technology digitalmarketing searchengineoptimization seo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, we talk about alternative strategies for nurturing soft leads to a close.
00:00:49 - Traditional Lead Capture: Get an Email Address and Send Content
00:03:00 - Manual Nurture: Use Your Flow of Content to “Give” Some Value in Follow-Ups
00:06:25 - Get Users to Visit Your Website so You Can Show Them Ad Retargeting
00:10:22 - Create a Members-Only Content Access Group With Valuable Content
00:12:50 - Engage Prospects as Content Generators: Interview Them for Your Own Content
For more on the tools and tips in this episode, please visit:
https://www.dodgeballseo.com/