We are back for PART 2 of our Mariah Carey “Butterfly” journey. In this episode, Angie and Steffi break down the era! 

This week, we read listener feedback and reviews and discuss our thoughts on Mariah’s Butterfly 25 campaign. 

In our Era Breakdown episodes, we touch on so many topics like career context, controversies/scandals of the era, marketing, music videos, live performances, album stats, and the album & era’s ultimate impact and legacy. For this episode, we talk about Tommy Motttola, Derek Jeter, and that one time Da Brat & Mariah escaped Sing Sing to get some fries at Burger King! We also discuss 90s media culture and how BRAVE Mariah was for promoting/addressing the dramas of her marriage to the man…who just so happens to be her boss & head of the label. Whew. There’s so much to unpack her: Mariah’s feelings on her multiracial identity, her place in the Vocal Trinity, and her dog Jack. Lambs, we hope we did your girl proud. Mariah, spread your wings and fly.

Again, this is part 2 of the conversation! So make sure you listen to part 1 where we discussed the album track by track.

We hope you enjoyed our Mariah Carey “Butterfly” journey!

Album Info: Butterfly is the sixth studio album by American singer-songwriter Mariah Carey, released on September 16, 1997, by Columbia Records. The album contains both hip hop and urban adult contemporary sounds, as well as some softer and more contemporary melodies. Throughout the project, Carey worked with Walter Afanasieff, with whom she had written and produced most of the material from her previous albums. She also worked with many famed hip hop producers and rappers, such as Sean "Puffy" Combs, Q-Tip, Missy Elliott and the Trackmasters. With the latter acts producing most of the album, Butterfly deviated from the adult contemporary sound of Carey's previous albums.

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STEFFI’S SOCIAL MEDIA:

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ANGIE’S SOCIAL MEDIA:

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TIME STAMPS:

- Housekeeping (01:10)

- Listener Feedback (03:29)

- Our Thoughts on Butterfly 25 (12:58)


Era Breakdown (18:00)

- Pop Corn & Pop Stars (19:55)

- Spill the Technicolor Tea (25:15)

- But We Need the Audience to Buy the Album (56:58)

- Video Killed the Radio Star (70:07)

- The Mic Is On (84:34)

- Show Me the Receipts (88:53)

- Impact/ Closing Thoughts (92:57)

- Preview Next Week’s Episode (98:03)