An insight is different than an idea, because an insight gets us


to change how we behave. 


 


In one of our most insightful episodes ever, author and globally renowned advertiser Mark Pollard breaks down the meaning of "strategy" and how marketers can get the best out of their multifaceted teams.


He opens up about how is own childhood experiences shaped his approach to planning and management, and why comedians and strategists have much more in common than people may think.


 


Buy his book: Strategy Is Your Words


 


Get More From The Disruptor Series:


Subscribe to our Newsletter: "Dose of Disruption"


Visit our Website: www.DisruptorSeries.com


Follow us on Social Media:


Instagram


LinkedIn


 


Credits:
Hosts - Rob Schwartz & Asha Davis


Intro/Outro Voiced by Sophia Barnett


Producer - Rashida Peters


Executive Producers - Rashida Peters / Asha Davis


Audio Engineer/Sound Design - Corey Bauman