Jim Murphy: Fly Fishing Industry Icon

Pure Fishing is one of the leading fishing companies in the U.S. and the world with a host of great brands almost every angler knows and/or is fishing with.  Brands like Fenwick, Penn, Berkley, Ugly Stick, Fin Nor, Van Staal, and now - reintroducing the venerable British brand - Greys.  

Jim Murphy wouldn't say this about himself but we will: he's an industry icon in many ways.  For one, he's been actively in the fly fishing business for over 30+ years and is not slowing down in any way.  I didn't know this until our interview but he created the value priced Redington brand of fly rods - and basically created a new middle ground for high quality but affordably priced rods.  He knows fly fishing because he lives and breathes it.

We were fortunate to corner him not long ago and get his perspectives on the industry, tackle technology, and how Greys is working to establish itself as a leading brand for innovative, quality rods at price points many seasoned and new anglers can afford.  

For more information on Greys: www.purefishing.com
www.dirksoutdoors.com
email: [email protected]