Digitally Overwhelmed

How to find keywords for SEO (encore) / ep282

In this encore episode, Cinthia discusses the importance of finding quality keywords for SEO. She provides three places to find quality keywords and emphasizes the need for keyword research and aligning keywords with business goals. She also introduces her DIY SEO course, Homegrown Traffic, which teaches how to rank in Google and attract the right audience. Full episode shownotes: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo What You'll Learn in This Episode:   Keywords a...

DIY vs. Done for you - what should I do? with Calvina Nguyen

In this conversation, branding and design coach Calvina Nguyen and SEO expert Cinthia Pacheco discuss the pros and cons of DIY vs. done-for-you approaches in branding and SEO. They emphasize the importance of time, experience, and knowledge in deciding which approach is best for your business. Calvina highlights the value of DIY in gaining confidence and a deeper connection to your brand, while Cinthia emphasizes the benefits of learning and implementing SEO strategies yourself. Both experts...

What are keywords? (encore) / ep280

In this encore episode, Cinthia discusses the foundational topic of keywords in SEO. She explains that keywords are words or phrases that people search for to find content on the internet. Cinthia emphasizes that keywords are not only relevant to Google and SEO, but also to other digital platforms like YouTube and Pinterest. She provides examples of keyword searches and highlights the importance of understanding the different types of keyword searches and their intentions.    Full episod...

GA Universal Data migration with Erika Austin / ep279

In this conversation, Cinthia and Erica discuss the retirement of Universal Analytics in July 2024 and the transition to GA4. They explore the importance of backing up data and provide options for saving Universal Analytics data, including using tools like BigQuery and third-party solutions. They also discuss baseline reports that should be downloaded and offer recommendations for choosing a data backup solution.   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/g...

Behind the scenes of building a team + Mom Update with Cassandra Caruso

In this episode, I talk with my friend and branding expert, Cassandra Caruso about my journey with building a team and all the learnings. She interviews me and pulls out parts of my mom journey as well.    What You'll Learn in This Episode: How far I’ve come with the delegation and how it’s been essential to supporting my current priorities with being a mom What key roles I’ve decided to hire out  Other tips for intentionally choosing mom and work life The Intuitive Impact Academy an...

Instagram SEO with Molly Cahill / ep277

In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also dive into customer journey convo, and how to understand your Instagram metrics.  Full episode shownotes here: https://digitalbloomiq.com/pod/molly-cahill Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO ...

Wordpress alternatives for small businesses with Raechel Larsen / ep276

In this podcast episode, we explore various website platforms for small to medium-sized businesses, discussing the limitations of WordPress and the benefits of alternatives like Squarespace, Wix, and FG (Funnel Gorgeous). We emphasized the need for user-friendly, integrated platforms that align with business needs and reduce reliance on plugins. The episode also highlighted our positive experiences with a comprehensive platform offering call tracking, website, email, and social media integra...

Creating a maternity leave plan for your business with Cassandra Vantriet / ep275

In this conversation, we reflect on how life transitions (like becoming a mom) push you to be present and flexible when entering a new phase of life. We also share our experiences with building a conscious maternity leave, learning to embrace changes and adapt to everything that momhood brings, highlighting the impact on work and life balance. Full episode shownotes here: https://digitalbloomiq.com/pod/cassandra-vantriet Get email updates on all podcast episodes (+ SEO tips, behind the s...

SEO Prep for Holidays / ep274

In this episode, I dive into why it's crucial to focus on how to do SEO holiday in a way that grows your potential for growth when December rolls around. Learn why preparing your website in advance and understanding the specific desires and search patterns of your audience during the holidays can set you up for success. Full podcast shownotes here: https://digitalbloomiq.com/seo/seo-holiday-prep Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird off...

Pivoting your business energetically with Cassandra Caruso / ep273

This is an incredible conversation with Cassandra Caruso, Designer and Intuitive Brand Mentor at Wild Dreams co. Together explore the energetic aspect of branding, discussing how to reconnect with the original brand vision and pivoting courageously to make a greater impact. We also touch on the significance of incorporating storytelling and following excitement in work while giving yourself time and space to tap into intuition for success in business. So good! Can't wait for you to listen. ...

When your Instagram gets hacked / ep272

In this podcast episode, Cinthia discusses the topic of Instagram hacking and shares tips on how to prevent it. She recounts a story of a friend whose Instagram account got hacked, leading to the loss of all her content and followers. Cinthia emphasizes the importance of not relying solely on social media platforms and suggests diversifying marketing efforts. She recommends saving and backing up content, opening a ticket with Instagram through a paid account for better customer support, and ...

Easy evergreen funnels for small businesses with Lindsay Hope / ep271

In this episode, we talk about the significance of an effective email strategy without getting icky. It's all about building personal connections with subscribers and finding the right balance between personal and professional content. We also get into testing and optimizing a live launch before transitioning to an evergreen funnel and tailoring email sequences based on audience awareness stages. Can't wait for you to listen! Full episode shownotes + extra tips here: https://digitalbloomiq....

How long should my blog post be? / ep270

This is such a great question and I know for a lot of you, you are really wanting to understand how this impacts your potential to rank. This is what we talk about in this episode!   Full episode shownotes + extra tips here: https://digitalbloomiq.com/seo/how-long-should-my-blog-post-be-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email  

Creating an umbrella brand with Melissa Burkheimer / ep269

Welcome to the Digitally Overwhelmed podcast! In this episode, we dive into creating an umbrella brand for small to medium-sized businesses. Our guest, Melissa Burkheimer, a branding expert with years of experience, shares her insights and tips on building a successful umbrella brand encompassing multiple business ventures. Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/melissa-burkheimer Get email updates on all podcast episodes (+ SEO tips, behind the scenes,...

How are health searches different from other types of searches / ep268

Many of you listening are Health and Wellness businesses, so this one is for you. Ranking in Google for health terms isn't always easy, but it's worth it since it can change how your website and business attract clients who are already looking for what you have to offer. Full episode shownotes + extra tips here: www.digitalbloomiq.com/seo/ranking-for-health-and-wellness-searches Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: http...

How to fall in love with your course again with Gina Onativia / ep 267

In this episode, we're going to dive into the world of online courses and interview Gina Onativia about how to renew energy into the marketing and selling of your online course.   Full episode shownotes here: https://digitalbloomiq.com/pod/gina-onativia   Get email updates on all podcast episodes (+ SEO tips, behind-the-scenes, and early bird offers) here: https://digitalbloomiq.com/email  

Does having multiple keywords on a page improve your rankings? / ep266

I get this asked this excellent question often so I thought I'd create a podcast talking about this. I hope this inspires you to take more intentional and consistent action with your Search Marketing. Full episode shownotes + extra tips here: www.digitalbloomiq.com/seo/does-multiple-keywords-improve-ranking Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

How to rank in Google with Pinterest with Jana O. / Ep 265

I’m bringing my good friend Jana O. back onto the podcast to talk about SEO and Pinterest strategies to getting ranked in Google with your Pinterest marketing. We’ve had several clients ask about this and we wanted to give some guidance and strategies to make this happen for you!    Full episode shownotes here: www.digitalbloomiq.com/seo/ranking-with-pinterest-in-google   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://di...

Using ChatGPT for SEO with Erika Austin / Ep 264

In this episode, we have a special guest, Erika Austin, a Digital Marketing Consultant, sharing her insights on using ChatGPT for SEO. We all know that Search Engine Optimization (SEO) is critical for any business, and Erika provides valuable tips and tricks on how to leverage ChatGPT to improve your website's search engine ranking. With Erika's expertise and ChatGPT's capabilities, you'll be able to take your SEO to the next level. Tune in and join the conversation!   Full episode shownot...

Influencer Marketing with Dan Staub / ep263

It was so much fun talking with Dan Staub about Influencer Marketing. Working with Influencers can feel confusing and mystical at times but in this episode we break it out, covering pitching strategies, how to choose the right influencer for your online campaigns and also some example influencer/brand partnerships to draw inspiration from.    Full episode shownotes here: https://digitalbloomiq.com/pod/dan-staub   Get email updates on all podcast episodes (+ SEO tips, behind the scene...

Burn out free Podcasting with Nikita Williams / ep262

I love my podcast (we know this!) and it’s been awhile since I talked to someone else about how having a podcast revolutionized my business. In this episode, I get to talk to Nikita Williams about podcasting as a powerful marketing tool for not just attracting the right clients, but finding your voice and having fun!    Full episode shownotes here: https://digitalbloomiq.com/pod/nikita-williams   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird...

Mom Update : Lessons from running my business and working less / ep 261

I love talking about my mom journey! In this episode, I walk through how I’ve been learning to work less and live more while continuing to grow and expand my business.    Full episode shownotes here: https://digitalbloomiq.com/how-to-work-less-and-live-more   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Making aligned decisions with Shaheen Plunier / ep260

Balancing strategy and intuition in your business decisions can feel like a tug of war at times. This is why I’m bringing on my coach and friend Shaheen to talk about making more aligned decisions in business and life. Listen and get inspired!    Full episode shownotes here: https://digitalbloomiq.com/pod/shaheen-plunier   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Planning a year of SEO / ep259

SEO Course Testimonial with Jen Vazquez / ep258

Very excited to be sharing another Homegrown Traffic SEO course testimonial with another alumni - Jen Vazquez! In this interview we talk about how her business has been transformed by integrating a more consistent and easy SEO strategy. We also review her traffic results with SEO and how she is going to be using the course going forward. Full episode shownotes here: https://digitalbloomiq.com/pod/jen-vazquez More information about the Homegrown Traffic SEO course here: https://courses.di...

Self Publishing with John Hill / ep256

I believe we all have powerful stories to share and we are meant to be heard! That’s why I love this episode with John Hill since we share his own journey with Self Publishing and the different things he’s learned. I hope this episode inspires you not to delay your own book-writing journey.  Full episode shownotes here: https://digitalbloomiq.com/pod/john-hill Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com...

Relationship Marketing with Cara Steinmann / ep255

Relationship marketing can be a great complement to other digital marketing options out there and can feel really meaningful and powerful. You may also be doing it naturally and not even realize it! This is what we talk about in this conversation with Cara Steinmann. Full episode shownotes here: https://digitalbloomiq.com/pod/cara-steinmann Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Sales Conversations for Health and Wellness Businesses with Nicole Cramer / ep254

Making sales needs to be something that is happening every day in our businesses. But so many times, we don’t know how to approach these conversations and how not to sound “salesy”. We just want to help more people and many health and wellness businesses directly avoid this (which is detrimental to your business). You’ll enjoy this conversation with Nicole Cramer (sales coach) where we talk everything sales and actively embracing this area of your business.  Full episode shownotes here: ...

Being seen in business with Carrie Anderson / ep 253

Visibility and having the confidence to show yourself in your business are something that may be stopping you from taking action. This is what I talk about with Carrie Anderson in this episode.  Full episode shownotes here: https://digitalbloomiq.com/pod/carrie-anderson Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

SEO for Service Providers Training behind the scenes / ep252

I love taking you behind the scenes of our courses and trainings! This training is specifically for services providers (VAs, Web Devs, Web Desingers) who are thinking about integrating certain SEO tasks into their packages. Enjoy!    Full episode shownotes here: https://digitalbloomiq.com/seo/seo-as-a-service-provider Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Where I've focused on my own SEO this year / ep251

Curious to see where we’ve focused on our own SEO this year? In this episode, I take you behind the scenes of our own SEO efforts and a few additional experiments we have for the rest of the year.  Full episode shownotes here: digitalbloomiq.com/seo/dbiq-seo-2022 Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Believing in your SEO / ep450

Not sure if SEO is the right marketing strategy for your business? This episode is for you! Inspired by an unexpected conversation, I felt called to talk about my own alignment with doing Search Marketing.  Information about the SEO course here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Believing in your SEO / ep250

Not sure if SEO is the right marketing strategy for your business? This episode is for you! Inspired by an unexpected conversation, I felt called to talk about my own alignment with doing Search Marketing.  Information about the SEO course here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Copywriting for Health and Wellness websites with Lauren Jefferson / ep249

Let’s talk copywriting for Health and Wellness websites! This week I’m interviewing Lauren Jefferson of Focus Copy all about some copywriting tips and resources.  Full episode shownotes here: https://digitalbloomiq.com/pod/lauren-jefferson Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Homegrown Traffic student results [2022] / ep248

I’m so passionate about you learning the basics of SEO and start seeing those traffic growth results. In this episode, I feature two SEO course alumni who’ve seen incredible growth in the last year since the last live round of the SEO course. Full episode shownotes here: https://digitalbloomiq.com/seo/seo-course-student-results-2022 More information about the SEO course: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Get email updates on all podcast episodes (+ SEO ti...

The E.A.S.E. Process / ep247

Here at DBIQ we are all about making things easefull. That is why the new process we use with our done for you services is called EASE. Can’t wait to share more about this in the episode!  Full episode shownotes here: https://digitalbloomiq.com/seo/ease-process Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Found on Google Training behind the scenes / ep246

I recently did a special training to help you identify your current rankings and prioritize your SEO tasks. It’s called Found on Google! In this episode, I’m taking you behind the scenes of this training and pulling out a few snippets. You can access the full training here: https://courses.digitalbloomiq.com/ Full episode shownotes here: https://digitalbloomiq.com/seo/found-on-google-training Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offe...

3 signs it’s time to invest in SEO / ep245

If you have a business website, you need to be aware of how your SEO is working for you. But what are the signs that tell you that you are ready to invest most specifically in your SEO. Listen to this episode to find out!    Full episode shownotes here: https://digitalbloomiq.com/seo/time-to-invest-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

One time SEO setup? / ep244

This came up in a conversation with someone from my audience and I wanted to take some time to clarify and demystify the SEO process.  Full episode shownotes here: https://digitalbloomiq.com/seo/one-time-seo-setup  Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Becoming a mom and what it's taught me about business - Ep 243

In this episode I’m sharing my journey with becoming a mom and what it’s taught me in business (and it totally has!) Full episode shownotes here: https://digitalbloomiq.com/pod/becoming-mom-while-running-business Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Do you need to learn Google Analytics as a small business owner? / ep242

SEO Tips for launching your Therapist or Counseling website / ep241

Getting ready to launch your Therapist or Counseling website? First of all, congratulations! So exciting for you to be sharing this part of your journey in launching your website. In this episode, I cover some easy tips to help you with your Google rankings once your website goes live.  Full episode shownotes here: https://digitalbloomiq.com/seo/seo-tips-for-launching-therapist-website Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here:...

Should I subcontract or learn SEO? / ep240

Another great question that some of you may be asking yourselves as you dive into the world that is SEO. In this episode, I give you some points to consider when it comes to deciding whether to subcontract (hire out) or learn Search Marketing.  Full episode shownotes here: https://digitalbloomiq.com/seo/subcontract-vs-learn-seo Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Can anyone do SEO? / ep 239

Ahh! I love this question! And it’s a slightly controversial question among SEO so I’m giving you my own perspective on this. Hopefully, you walk away motivated and excited to take action on your Search Marketing.  Full episode shownotes here: https://digitalbloomiq.com/seo/can-anyone-do-seo Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

My traffic has plateaued - now what? / ep238

Have you had moments of wondering if you doing “enough” with my website and marketing? Yes? Then this episode is for you. We cover some actionable tips for analyzing plateaued traffic as well shift your mindset about this situation.  Full episode shownotes here: https://digitalbloomiq.com/seo/traffic-plateau Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

SEO Case Study with The HA Society / ep237

Results from your Search Marketing can be fast in some cases, when you focus on the right things in a specific order. This is what happened with my client Dani of The HA Society and I’m excited to spill all the juicy details in this SEO case study.  Full episode shownotes here: https://digitalbloomiq.com/seo/the-ha-society  Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

SEO Check-in with Woash Wellness Case Study / ep236

In many cases SEO results can take time but the initial investment you make can continue to bring your results well into the future, even when you aren’t focusing on your Search Marketing. This is the focus on the Woash Wellness case study which you’ll be hearing about in this podcast episode.  Full episode shownotes here: https://digitalbloomiq.com/seo/woash-wellness-part2 Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digi...

Behind the scenes of AIM with Curated Wellness Case Study / ep235

There are so many ways to start preparing your Search Marketing strategy before you even launch your website. This is the work we did with Curated Wellness and I’m so excited to share this behind the scenes case study.  Full episode shownotes here: https://digitalbloomiq.com/seo/curated-wellness Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

SEO Case Study with Natalie N. Photography / ep234

Another SEO case study coming your way! In this one, I feature my client Natalie of Natalie N. Photography and what we uncovered in the standalone SEO audit we did, as well as her rankings today.    This is a great one for learning how to track ongoing traffic results in your Search Console and what to do when your rankings are plateaud.  Full episode shownotes here: https://digitalbloomiq.com/seo/natalie-photography-case-study  Get email updates on all podcast episodes (+ SEO tips, ...

SEO Case Study with Jana O. Media / ep233

Super excited that this month I’m sharing past and current client SEO case study results for you to get inspired from and also draw some learnings from. This first episode reviews my good mastermind friend Jana of Jana O. Media; we’ll be sharing her incredible traffic growth results, especially after she built a strong Search Marketing foundation and how that has served her business today.  Full episode shownotes here: https://digitalbloomiq.com/seo/jana-o-media-case-study  Get email upd...