Leadership, Brand Strategy & Transformation - Minter Dialogue artwork

Interview with Richard Lucas and Ian Patterson, Discerning Digital and Digital transformation (MDE79)

Leadership, Brand Strategy & Transformation - Minter Dialogue

English - October 23, 2013 04:00 - 36 minutes - ★★★★★ - 36 ratings
Arts Business leadership brand strategy digital transformation digital strategy branding strategy new tech empathy minter dialogue minter dial Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: All about Evernote, interview with Emma Page, head of EMEA Sales (MDE78)
Next Episode: Jeremy Goldman (@Jeremarketer) Firebrand Group founder, on eCommerce and Digital & Brand marketing

Minter Dialogue Episode #79 -- This interview, recorded on October 21, 2013, is with Richard Lucas and Ian Patterson, respectively, Managing Director and Project Director at Discerning Digital. In this conversation, we discuss their experience in making the digital transformation at the Guardian Media Radio Group, and what are the key learnings for companies today faced with the same shift. We also look at managing digital risk and infrastructure needs to support the digital transformation. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!
Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #79 -- This interview, recorded on October 21, 2013, is with Richard Lucas and Ian Patterson, respectively, Managing Director and Project Director at Discerning Digital. In this conversation, we discuss their experience in making the digital transformation at the Guardian Media Radio Group, and what are the key learnings for companies today faced with the same shift. We also look at managing digital risk and infrastructure needs to support the digital transformation. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!

Support the show (https://www.patreon.com/minterdial)

Guests