211 - Start Being Digital, not just Buying Digital

Digital Innovations in Oil and Gas with Geoffrey Cann

English - June 03, 2021 12:30 - 12 minutes - 11.8 MB - ★★★★★ - 13 ratings
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Previous Episode: 210 - Interview with Sabrina Sullivan and Sheryl Connelly of Ford

Next Episode: 212 - Interview with Sabrina Sullivan and Sheryl Connelly of Ford (Pt 2)

There is a difference between buying digital (the default position in oil and gas) and being digital (the default position of young people). Early successes in industries that adopted digital focused on building ecosystems, concentrating on speed to market, and enabling new disruptive business models. Oil and gas must be digital to have any hope of attracting top talent in the future.

Duration: 12m 51s