Google Keyword Update: Exact Match - Digital Minute 18/04/17
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English - April 13, 2017 13:28 - 2.98 MB VideoTechnology News Tech News stickyeyes digital minute technology news media video design online marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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When is ‘exact’ not exact? Well, that’s the question that Google has raised recently after announcing that it is changing the way that it handles ‘exact match’ keywords in Adwords.
Sarah Barker, PPC Lead at Stickyeyes takes a closer look.
https://www.stickyeyes.com/2017/04/07/ok-google-define-exact-match/