DIGITAL INDIA 122 : CONTENT FILTER – HOW TO CONSUME CONTENT THAT MATTERS

In today's Information overload, how do we know which content to consume, which content to ignore and where to find the right content. We have this FOMO: Fear of Missing Out, but with so much noise on the internet every produces content and want to share their content. How does one decide what type of content should we consume?

The 122nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy
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The post DIGITAL INDIA 122 : CONTENT FILTER – HOW TO CONSUME CONTENT THAT MATTERS appeared first on FIR Podcast Network.

In this week’s Podcast, Siddhi Jain, Pooja and Suresh discussed How to filter content that matters to you.

The 122nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy
 
In today’s Information overload, how do we know which content to consume, which content to ignore and where to find the right content. We have this FOMO: Fear of Missing Out, but with so much noise on the internet every produces content and want to share their content. How does one decide what type of content should we consume? This Podcast content comes from a LinkedIn Post which Suresh wrote. 
 https://www.linkedin.com/pulse/content-filter-how-consume-matters-suresh-babu/
 
We talked about Discovery Content, Bookmarkable Content, and Timely content
 

What is content?

In the simplest terms, content is information – practical, functional, tactical. Want more definitions? Check out the Top Rank Blog that has 40+ definitions from experts in the industry.

What is Content Marketing?

Definition by Joe Pulizzi of Content Marketing Institute. “Content marketing is the strategic marketing approach of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.”

Content Marketing Institute has a great resource on definitions of Content Marketing as well in the Getting Started section.

Mark Schaefer’s popular blog posts on Content Shock is another great read. Link to Content Shock

Webmaster Central Blog: https://webmasters.googleblog.com/

Google Apps Blog: https://gsuiteupdates.googleblog.com/

Linkedin Blog: https://www.linkedin.com/pulse/content-filter-how-consume-matters-suresh-babu/

#inboun2017: http://www.hortongroup.com/blog/inbound-takeaways-part1?utm_campaign=INBOUND%202017&utm_content=61317311&utm_medium=social&utm_source=twitter

1. Linkedin

https://blog.linkedin.com/

2. Facebook newsroom

https://newsroom.fb.com/news/2017/10/news-feed-fyi-new-test-to-provide-context-about-articles/

3. Instagram

http://blog.instagram.com/

4. #CMWorld

https://twitter.com/hashtag/cmworld?f=videos&vertical=default&src=hash

Thanks to Ragan Awards for sponsoring this episode. Use the code INDIA to save 25% on the following:

 The 2017 Video & Visual Awards which will celebrate the best corporate videos and visual

designs from the past year. The final deadline is Oct. 25.

 The 2017 PR Daily Awards which will focus on the industry’s most successful PR campaigns,

publications and events. The early bird deadline is Oct. 13 and the final deadline is Nov. 8.

 The 2017 Ace Awards which honors individual PR practitioners, in-house teams and agencies.

The early bird deadline is Oct. 27.

Visit Ragan.com/Awards to enter.

You can share your feedback at: [email protected]

Facebook: https://www.facebook.com/webmarketingacademy

Host: Suresh

WMA’s Students : Siddhi & Pooja

Podcast Manager & Podcast Editor: Bharani Dharan

The post DIGITAL INDIA 122 : CONTENT FILTER – HOW TO CONSUME CONTENT THAT MATTERS appeared first on FIR Podcast Network.