Into the Ocean - Building a Brand That Stands For Something With Kayla O'Connor

I thought I was creating a brand that meant something with yopro... and then I talked to Kayla...

In today's episode I sat down with Kayla O'Connor who is the founder of the clothing company called Blue Seaciety. Her entire brand (and I mean her ENTIREEEE brand) is built around connecting a community through the power and emotions of the ocean. Oh, and she makes damn cool clothes, too. We covered off on a bit of everything from how she rolls with the punches of startup life, to dealing with a whole lot of "no's" along the way.

If you're trying to get some gifts for the holidays or want to check out what Kayla and Blue Seaciety are doing, you can shop the store at blueseaciety.com or follow along on Instagram @blueseaciety.