59: Finding Your Ideal Customer
Dear Handmade Life
English - September 14, 2017 13:00 - 54 minutes - 99.2 MB - ★★★★★ - 174 ratingsDesign Arts Business business nicole advice artist boss craftcation crafter creative dearhandmadelife diy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 58: The Realities of Passive Income
Next Episode: 60: Rebranding Your Business
Delilah and Nicole talk with brand strategist Olivia Omega about the value of analytics and going with your gut, demographics vs. psychographics, researching ideal customers, and being authentic in your marketing message.
Visit www.dearhandmadelife.com for the show notes...