Dealership Fixit artwork

Dealership Fixit

146 episodes - English - Latest episode: 29 days ago - ★★★★★ - 21 ratings

Welcome to the Dealership Fixit Podcast, a show dedicated to power sports dealership professionals!

In today's ever-evolving market, staying ahead of the game is vital. We invite you to subscribe to our podcast and gain access to the secrets of success in the motorcycle and ATV dealership life.

In each episode, we dive into the challenges and opportunities each power sports dealership faces today. Our expert insights from various industry leaders, seasoned professionals, and innovative thinkers have significantly impacted the industry.

After All, In Your Dealership, You Are The Fixit. Support this podcast: https://podcasters.spotify.com/pod/show/dealershipfixit/support

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Episodes

E113: Greg Gifford's Local SEO Secrets for Powersports Dealerships Get An Edge on Google

March 22, 2024 19:36 - 50 minutes - 47.2 MB

On this episode of the Dealership Fixit Podcast, we interviewed Greg Gifford, an expert in local SEO strategies for dealerships and businesses. Greg shared valuable insights into maximizing dealership visibility and improving local SEO practices. He discussed topics such as the importance of Google Business profiles and online reputation management for dealerships. Greg emphasized actionable tips and best practices that dealers can use immediately to enhance their online presence and attr...

E112: Dealership Fixit Podcast with AJ Meisel - 10 Simple Ways to Attract and Retain Employees

March 17, 2024 18:20 - 54 minutes - 50.7 MB

Join us on the Dealership Fixit Podcast as we dive into the world of powersports with AJ Meisel, sharing his expert insights on attracting and retaining top talent in the industry. From avoiding toxic environments to fostering a culture of inclusivity and empowerment, AJ offers actionable tips and strategies for dealership success. Tune in to gain valuable knowledge and take your dealership to new heights! Subscribe Spotify: ⁠https://spoti.fi/3N9lzfg⁠  Subscribe Apple Podcast: ⁠https:/...

E111: Dealership Fixit Podcast with Michael Gerbino with Piaggio Group Americas talks Powersports

March 02, 2024 15:56 - 32 minutes - 30.2 MB

On this episode, we sit down with Michael Gerbino, an impactful member of the Piaggio Group Americas team, as he shares the roadmap of his career and the fuel that powers his passion for the Powersports industry. In this episode, Michael reveals his journey, from early days at the Motorcycle Mall to orchestrating groundbreaking strategies as a Product Marketing Specialist at Piaggio, and how he leverages social media and digital marketing to connect with riders and enthusiasts. He also d...

E110: Driving Digital Growth: A Deep Dive into Powersports Internet Sales with Heather Deatherage

January 26, 2024 21:00 - 47 minutes - 43.4 MB

Our guest, Heather Deatherage, a Digital Sales Expert and Business Partner, shares valuable insights and strategies for succeeding in the Powersports and Motorcycle dealership industry's digital marketplace. She emphasizes the importance of internet sales, well-structured Business Development Centers (BDCs), and customer retention. Heather provides guidance on distinguishing Powersports dealerships in the digital landscape and enhancing internet sales performance. If you're interested in suc...

E109: Mastering F&I in Powersports with Angela Hieronimus with Live Oak Dealer Service

January 19, 2024 22:31 - 1 hour - 63 MB

Welcome to Dealership Fixit! Our podcast explores the world of Powersports & motorcycle dealerships. On today's episode, Angela Hieronimus, a well-known industry expert, will guide us through the intricacies of the Finance and Insurance (F&I) process. Get ready for expert advice on F&I products, training, and strategies to boost your dealership's performance. Don't forget to subscribe for weekly updates. Subscribe Spotify: https://spoti.fi/3N9lzfg  Subscribe Apple Podcast: https://apple.co...

E108: Dealership Fixit Podcast: Fireside Panel - Insights from Marketing Masterminds

December 20, 2023 23:14 - 57 minutes - 52.8 MB

Dive into the world of automotive & powersports marketing with our latest podcast episode! Join us for an exclusive Fireside Panel discussion featuring Automotive Marketing Masterminds. Hosted by Digital Dealer and Carwars, this episode brings together industry experts who share invaluable insights and strategies that are shaping the future of automotive marketing. From acquisition challenges and emerging trends to the power of AI and direct mail effectiveness, our panel covers it all. Lear...

E107: Dealership Fixit With Shaun Raines & Jacob Berry Round 3 - We Launch A Christmas Campaign for Kids motorcycles

December 08, 2023 17:00 - 1 hour - 55.9 MB

Welcome to another episode of Dealership Fixit! We are now in Round 3 of our AI (Artificial Intelligence) hackathon with Shaun Raines from Hired Guns. This time, we have something special for dealerships. Based on feedback and comments, we have put together a full Holiday campaign for powersports dealers who are looking to sell some PW50 youth motorcycles. Our aim is to provide something unique and fun as most of the marketing efforts out there are not up to the mark. To get a better unders...

E106: Dealership Fixit Podcast: Navigating the Future with Jeremy Johnson of Lightspeed | Powersports Industry Deep Dive

December 01, 2023 00:31 - 56 minutes - 52.7 MB

🏍️ Welcome to another episode of the Dealership Fixit Podcast! In this insightful conversation, we're joined by Jeremy Johnson from Lightspeed , a key player with over two decades of experience in the Powersports, RV, Marine, and OPE industries.  Dive into the world of dealership management systems (DMS) and discover strategies to streamline your dealership operations. Timestamps: 00:00 - Introduction 02:15 - RV Industry Trends & Events 04:59 - Lightspeed DMS: Revolutionizing Dealer Ope...

E106: Dealership Fixit Podcast: Navigating the Future with Jeremy Johnson of Lightspeed EVO | Powersports Industry Deep Dive

December 01, 2023 00:31 - 56 minutes - 52.7 MB

🏍️ Welcome to another episode of the Dealership Fixit Podcast! In this insightful conversation, we're joined by Jeremy Johnson from Lightspeed EVO, a key player with over two decades of experience in the Powersports, RV, Marine, and OPE industries.  Dive into the world of dealership management systems (DMS) and discover strategies to streamline your dealership operations. Timestamps: 00:00 - Introduction 02:15 - RV Industry Trends & Events 04:59 - Lightspeed DMS: Revolutionizing Dealer...

E105: Dealership Fixit With Shaun Raines & Jacob Berry Round 2 - We Launch A New Motorcycle Using AI and Show You How!

November 15, 2023 01:20 - 1 hour - 72.8 MB

In this episode of Dealership Fixit, we go round 2 with Shaun Raines from Hired Guns to expand our AI Hackathon conversation from Digital Dealer 2023 to create a mini campaign for the 2024 Harley-Davidson Street Glide launch. Youtube Link: ⁠https://youtu.be/UMZDP7pCMUA⁠  Link to presentation: ⁠https://drive.google.com/file/d/1bifgkOMT3_HWV8suaf7QdyxJbCmopfxB/view?usp=drive_link⁠ It was fun going through Shaun’s 60-minute master class of using ChatGPT, MidJourney and Gamma to build a story...

E104: Dealership Fixit With Shaun Raines & Jacob Berry Recap The Digital Dealer AI Hackathon

November 04, 2023 15:04 - 49 minutes - 46.2 MB

In this episode, catch up with Shaun Raines from Dealer Superhero and Jacob Berry’s recap of the 2023 Digital Dealer Expo and the AI Hackathon project we worked on during the event. The AI Hackathon, imagined by Brent Wees, was to create an entire marketing campaign for a 2024 vehicle launch. There were 10 teams working on the project and it was timed with a strict set of requirements. Our team was the only team to come up with a fictitious car “The Homer” from The Simpsons show while the...

E103: History of Dealernews with Robin Hartfiel - Dealership fixit podcast powersports and motorcycle

October 28, 2023 00:20 - 55 minutes - 50.9 MB

Welcome back to this weeks episode of Dealership Fixit! In this episode, we're thrilled to have Robin Hartfiel, Editor at Dealernews, join us for a deep dive into the heart of the powersports industry.  Dealernews has been a cornerstone for powersports retailers for over half a century, evolving and adapting to meet the industry's ever-changing needs.  We'll explore how Dealernews has maintained its relevance, the role it plays in advocacy, and its initiatives like the Top 100 Dealer Comp...

E102: Mystery Shopping The Powersports Customer Experience With Fran O’Hagan from Pied Piper

October 20, 2023 15:30 - 1 hour - 68.5 MB

In today's episode, we had the pleasure of speaking with Fran O'Hagan, President and CEO of Pied Piper, a mystery shopping organization that focuses on customer interactions at Powersports dealerships. Fran brings a wealth of experience in dealership operations, having worked in the automotive and powersports industries, as well as being an avid motorcycle buyer. He is well-versed in how dealerships should interact with digital customers for sales and service. During our conversation, we d...

E101: Used Motorcycles Retail & Auction With Mike Murray From NPA

October 06, 2023 21:40 - 1 hour - 63.1 MB

How’s your used inventory looking these days? Gone are the “Pay retail, sell for more” trade or acquisition strategy. We sit down with Mike Murray the VP of Sales for National Powersports Auction or NPA and outline what the used motorcycle & powersports market looks like for dealerships. Managing their current inventory is getting tougher, especially if you still have units that were purchased at the all-time high values and are still trying to “retail out of them”. It may be time to cut t...

E100: Round 3 - All Things DMS With Justin Quinn From DX1

September 22, 2023 22:31 - 1 hour - 65.1 MB

Welcome back to round 3 of our heavy DMS discussion on Dealership Fixit, we sit down again with Justin Quinn to discuss all things Dealer Management System (DMS).  Youtube Link: ⁠https://youtu.be/26MEkI7Dm7E⁠  This time we dive into the Service side of the DMS for dealerships and tackle best practices and what dealers can to do stay on top of their work.  What does the DMS do for service advisors and how can we give them better tools to perform their job better to allow faster communicati...

E99: The State Of Motorcycle Industry Jobs With Jason Gearld

September 16, 2023 00:47 - 1 hour - 16.7 MB

Welcome to this episode of Dealership Fixit, where we speak with the Business Development expert at Motorcycle Industry Jobs and the Owner of Phoenix Handlebars to discuss all things related to the Powersports and Motorcycle Industry.  During our conversation, we gain insight into Jason's journey from his humble beginnings at a small Indiana motorcycle shop to Fox Racing in California to his current role at MIJ.  We also inquire about the current job market in powersports and the various o...

E98: Round 2 - All Things DMS With Justin Quinn From DX1

September 08, 2023 17:00 - 48 minutes - 44.5 MB

In this episode of Dealership Fixit, we sit down with Justin Quinn from DX1 to discuss all things Dealer Management System (DMS). The DMS is a complex software with various components that require careful management. During this discussion, we explore the benefits of a cloud-based solution, which allows for easy mobility and management of different dealership aspects, even at events or promotions outside the dealership. It is natural to wonder if a user needs to be a "computer guy" to use D...

E97: The State Of Service Technicians With Tim Yarborough from MMI

September 01, 2023 06:41 - 1 hour - 73.1 MB

On this episode of the Dealership Fixit, we talk to Tim Yarborough, the National Admissions Representative for Motorcycle Mechanics Institute (MMI). As a graduate of an automotive trade school (Wyoming Technical Institute & East Valley Institute), I get to talk about what it looks like in 2023 for the young aspiring technician starting on this journey to be a trained mechanic. We start off with learning Tim’s background, which included sales, F&I in automotive and powersports dealers and G...

E96: All Things DMS With Justin Quinn From DX1

August 18, 2023 17:10 - 1 hour - 66.5 MB

In this episode of Dealership Fixit, we have Justin Quinn, a product manager at DX1, who has been a dealership advocate for a long time and has held various positions. He began at his family's store by sweeping the floors, then worked in shipping and receiving, became a parts manager, and eventually a general manager. Justin's passion for powersports also led him to work with the Factory KTM racing team and travel the world. As a seasoned veteran of DMS and dealership operations, we discuss...

Welcome To The Dealership Fixit Podcast - Intro

July 22, 2023 01:11 - 59 seconds - 936 KB

Follow the Fixit: Subscribe YouTube: https://youtube.com/@dealershipfixit Twitter: https://twitter.com/DealershipFixit  TikTok: https://tiktok.com/@dealershipfixit  Facebook: https://facebook.com/dealershipfixit  Instagram: https://instagram.com/dealership_fixit  Online: https://linktr.ee/dealershipfixit --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealershipfixit/message Support this podcast: https://podcasters.spotify.com/pod/show/dealershipfixit/support

E95: Unleashing the Power of CRM for Success. Creating & Innovating Out Of Need for Motorcycle & Powersports Dealerships.

July 21, 2023 21:48 - 58 minutes - 53.1 MB

Check Out Our New Episode! On this episode of the Dealership Fixit, we interview our Guest, Tad Kilgore, Co-Founder & Creator of both Traffic Log Pro (TLP) & Dealership Performance 360 (DP360), 2 CRM’s still in use today with 100’s of powersports dealerships. Subscribe YouTube: ⁠https://youtube.com/@dealershipfixit⁠  We talk through the history of how and why Tad, and his twin brother Tod, build and developed their own “traffic log” in the early 200’s while working for the powersports gro...

E94: The Key to building a high performing business development center in your powersports dealership

July 14, 2023 20:53 - 40 minutes - 36.9 MB

Watch On Youtube: https://youtu.be/8zyEw0QUOt0 On This episode of Dealership Fixit, We revisit a 2022 webinar For Digital Dealer and Carwars going over the Key to building BDCs for dealerships. The phones are critical to the overall process inside the dealership. They still chat & message but the phone call gives the customer instant gratification. The dedicated team available for the customer allows a smoother customer journey and removes friction for the buyer. Take it one step at a ti...

E93: Unveiling the Marketing Secrets of Powersports Dealership Advertising Unbelievable Strategies Revealed With Mike

July 07, 2023 17:00 - 1 hour - 82.5 MB

On this episode of the Dealership Fixit, we interview our Guest, Mike Shaug, Founder & Owner of Premier Online Marketing. Subscribe YouTube: https://youtube.com/Dealership FiXit He Entered into marketing from humble SEO (Search Engine Optimization) beginnings with a couple of companies but realized that Paid Ads is the clear winner. We know how an agency or great media buyer can use Google ads to help dealers: Increase Visibility, Get More customers to see your products and services. We T...

E92: Your Dealership Is Not A Stock Photo. Will Customer Swipe Right On Your Inventory Dating Profile?

June 30, 2023 17:39 - 23 minutes - 21.4 MB

Unveiling the Secrets of Online Shopping: How to Sell Your Inventory Like a Pro Free Download Of Presentation: https://www.internetsalescoaching.com/free-resources Spotify: https://spoti.fi/3N9lzfg  Apple Podcast: https://apple.co/43FoanX  YouTube: https://youtube.com/@dealershipfixit  On this episode of the Dealership Fixit; Jacob is discussing 5 ways that you can draw a parallel to your online inventory the same way you would create an online dating profile. Shoppers browse your inve...

E91: The Insane World Of Buying and Selling Motorcycles With Tony; Owner, Operator & Head Mechanic at Powersports Of Palm Beach. 

June 23, 2023 20:48 - 52 minutes - 48.4 MB

Check out our new Episode! On this episode of the Dealership Fixit Podcast, we interview the unique process from Tony Mommone from Powersports of Palm Beach. YouTube: https://youtu.be/CP9sVjPBenU  The best quote of the podcast: “Selling a bike is profitable, gaining a customer is profitable, doing right by someone is profitable, establishing a trust factor is profitable.” “Motorcycles is about passion, community, about an outlet and a lifestyle.” From graduating Motorcycle Mechanics Ins...

E90: Powersports dealerships & Artificial Intelligence, what is the impact on our staff & customers? Jacob Berry & Angel Hacker Discuss All The potential for dealer staff members

June 16, 2023 17:00 - 54 minutes - 49.9 MB

Check Us Out on Youtube: https://youtu.be/_uy3PPGhFUA On this episode of the Dealership Fixit Podcast, we are back again with Jacob Berry & Angel Hacker discussing Artificial Intelligence (AI). If you have not used it yet or have not heard about it’s abilities, you need to listen to this podcast. There are lots of different programs out in a short amount of time. We look at the various ways a AI tool can help supplement a dealership staff and their responsibilities. From customer service ...

E89: Benchmarks & Baselines with the 5X50% Rule with Jacob Berry & Angel Hacker

June 09, 2023 17:00 - 26 minutes - 24.2 MB

Youtube: https://youtu.be/IRRmPg0IFl0 Downloads: https://www.internetsalescoaching.com/ On this episode of the Dealership Fixit Podcast, we are back again with Jacob Berry & Angel Hacker discussing scoreboards, benchmarks, and baselines for dealers. There are lots of different ways to track the customer journey from online to in-store. How many outbound activities does it take to make a connection with a customer? How many connections does it take to set a solid appointment? We show you...

E88: Jacob & Angel Cover Top Stories. Pied Piper ranks Indian Dealers #1, Tucker Goes Direct To Consumer & The FED Rates Rise Again!

June 02, 2023 17:00 - 59 minutes - 54.1 MB

Youtube: https://youtu.be/_l415vmj1X4  On this episode of the Dealership Fixit Podcast, we are back again with Angel Hacker discussing 3 of the top headlines in Powersports Business. Pied Piper ranks Indian Dealers as #1 when it comes to their Internet Lead responses, How does this affect how your store process responds to mystery shopping? Tucker goes DTC (direct to consumer) and some industry heavyweights feel like its now competing with the dealers they are distributing it for. Can thi...

E87: Customer Experience with Angel Hacker, General Manager of Indian Motorcycle San Diego

May 26, 2023 17:00 - 1 hour - 82.6 MB

Youtube: https://youtu.be/faESiEPEbrQ On this episode of the Dealership Fixit Podcast, we talk with Angel Hacker, General Manager of Indian Motorcycle San Diego. We go over her trajectory from sales to parts to running her own store in the competitive market of southern California. A veteran of dealership processes and running a high-performance team, she covers her experience and perspectives on customer success with reputation management. We talk about Angel’s background, the online ex...

E86: Easy Ways To Improve Your Online Game with Jacob Berry

May 19, 2023 22:32 - 47 minutes - 43.1 MB

On this episode of the Dealership Fixit Podcast, we talk with Jacob Berry, formerly the Digital Marketing & Sales Director with RideNow/RumbleOn.  A veteran of Online Inventory, Digital Marketing, and Websales Processes for dealerships, we discuss his LinkedIn post “7 Easy Ways To Improve Your Dealer Online Game” Link: https://bit.ly/7EasyWaysLinkedin We talk about Jacob’s background, the online inventory merchandising and the customer's journey to find it and submit a request. Follow Our...

S5:E86 my "The Last Time" story

January 27, 2023 22:00 - 12 minutes - 11.2 MB

This episode is tagged as Explicit because I talk about (wait for it) ... HICKEYS!  I probably just lost most/all of my dealership business-only minded listener audience! Haha. But, I thought this stupid kid story was so fitting to go into a new year where we are constantly being told what new thing we need to worry about. I had been thinking I wanted to share this story for the New Year 2023 and then was certain I would after the house deal fell thru mid month. But, I got busy again and to...

S4:E85 - Frank J. O'Connell author of Jump First Think Fast

December 24, 2022 02:50 - 36 minutes - 33.9 MB

How lucky am I? I saw this book that I knew I had to buy and read and when I messaged the author about coming on my little dealership podcast to talk about it, he said yes! Frank J. O'Connell, who before becoming an author of this book was in leadership at several titan companies you'd know the names of, including Indian Motorcycles. Frank is an avid motorcycle rider and enthusiast of 50 years and logs more miles each year than most legit motorcyclists that I know. Being an absolute top leve...

S4:E84 - 5 Minute Gamify - Heartburn to Heartbeat with Phillip Orange of Houston Motorsports

December 24, 2022 02:32 - 5 minutes - 4.98 MB

Heartburn to Heartbeat with Phillip Orange of Houston Motorsports --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealershipfixit/message Support this podcast: https://podcasters.spotify.com/pod/show/dealershipfixit/support

S4:E83 - Phillip Orange from Houston Motorsports & the daily 10 pennies

October 30, 2022 18:07 - 1 hour - 59.4 MB

Phillip Orange from Houston Motorsports joined me to chat about powersports dealership as well as leadership stuff including his 10 pennies philosophy.  Phillip shares that he got into the motorcycle business when he got a chance to work at a dealership in the Houston area. With the help of some great employers to teach him the ropes and at least one great mentor, he has gone on through dealership management and now owner & operator of multiple stores in his native Texas region.  It's obvi...

S4:E82 - We Talk FTC Rules with Michael Masouras, CEO of MotoHunt.com

September 23, 2022 11:30 - 58 minutes - 54.5 MB

Michael Masouras of MotoHunt.com joined me to chat about several things but mainly what is going on with the impending FTC rules changes that are looming, which will affect all dealerships with regard to how they can advertise their units for sale.    Michael has the dealers interests at the heart of his business so if you aren't familiar with them, please go look at their website and learn about what they are already doing and can possibly do more of, for your powersports dealership lead gen...

S4:E81 - 5 Minute Gamify - Heartburn to Heartbeat with Michael Masouras of MotoHunt.com

September 19, 2022 18:25 - 5 minutes - 5.41 MB

Michael Masouras, CEO of MotoHunt.com joined me for a quick Heartburn to Heartbeat episode today.  Check them out here: Motohunt.com    *****  The Dealership fiXit podcast exists to tap dealerships into high performance ideas!  Please support us by rating, reviewing and/or sharing the #dealershipfixit podcast on your podcast player of choice!  Thank you!  Brian Croft  ***** --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealershipfixit/message Support this po...

S4:E80 - 5 Minute Gamify - Heartburn to Heartbeat with Jeffrey P. McNulty of New Retail Ethos

September 16, 2022 11:20 - 10 minutes - 9.4 MB

My friend Jeffrey P. McNulty joins me for a "quick" Gamify Heartburn to Heartbeat segment!  Jeffrey P. McNulty is A Founder, CEO, Retail Turnaround Expert, Retail Educator & Trainer, Leadership Coach, Innovator, Online Course Creator, Mentor, Retail Expert, and Best-Selling Author of "The Ultimate Retail Manual.” Mr. McNulty is currently the Founder & Chief Executive Officer of New Retail Ethos, which assists retail organizations/businesses (regardless of size, scope, or niche) with alleviati...

S2:E60 - Kurt Von Ahnen / Leadership in Crisis

September 16, 2022 02:33 - 56 minutes - 52.2 MB

Kurt was kind enough to come back on with me and discuss Leadership in Crisis. We are are having some wide ranging effects from this mess that is the COVID-19 Coronavirus of 2020. Kurt and I chat about ways to take control of what you can right now for maximum benefit coming out of this. Find Kurt here on Linkedin: https://www.linkedin.com/in/kurtvonahnen/ His website Mañana No Mas is here: https://manananomas.com/ The dealership fiXit podcast exists to tap dealers into high performance i...

S2:E69 - 10 Changes Dealerships Should Make After Coronavirus w/ Jared Burt

September 16, 2022 02:33 - 55 minutes - 51.6 MB

Jared joined me again to dig in on ideas for dealers to implement in this very confusing and continually evolving Coronavirus Pandemic.  He recently wrote the referenced article, here on his LinkedIn page: Jared's Article on LinkedIn Jared says it will also be published on DealerNews this coming Monday, March 23, 2020.  If you haven't checked out DealerNews recently, do yourself a favor and hop over there. They were a true staple in my days at dealership (albeit in a paper version!) Jare...

S4:E79 - Retail - Where Should Your Focus Be Right Now? - Jeffrey P. McNulty joins me

September 16, 2022 02:10 - 1 hour - 74.3 MB

It's an honor to welcome back to the show, my friend Jeffrey P. McNulty!  Jeffrey P. McNulty is A Founder, CEO, Retail Turnaround Expert, Retail Educator & Trainer, Leadership Coach, Innovator, Online Course Creator, Mentor, Retail Expert, and Best-Selling Author of "The Ultimate Retail Manual.” Mr. McNulty is currently the Founder & Chief Executive Officer of New Retail Ethos, which assists retail organizations/businesses (regardless of size, scope, or niche) with alleviating and addressin...

S4:E78 - Jon Levesque of Ronnie's Cycles - how Facebook groups are helping them connect to customers at a new level

September 01, 2022 11:20 - 1 hour - 56.5 MB

Jon (Pierre) Levesque of Ronnie's Cycle Sales of Bennington (Vermont) joined me for a chat about how their dealership has used Facebook groups as way of tapping into a customer base far beyond their local area. I really appreciate him being willing to share this secret for success - but as we all know it takes both knowledge AND action to make a recipe work. As mentioned I really see this as a tool for the dealership to help remove barriers for older riders/racers to reenter the dirtbike cat...

Jon Levesque of Ronnie's Cycles - how Facebook groups are helping them connect to customers at a new level

September 01, 2022 11:20 - 1 hour - 56.5 MB

Jon (Pierre) Levesque of Ronnie's Cycle Sales of Bennington (Vermont) joined me for a chat about how their dealership has used Facebook groups as way of tapping into a customer base far beyond their local area. I really appreciate him being willing to share this secret for success - but as we all know it takes both knowledge AND action to make a recipe work. As mentioned I really see this as a tool for the dealership to help remove barriers for older riders/racers to reenter the dirtbike cat...

S4:E77 - 5 Minute Gamify - Heartburn to Heartbeat with Jon Levesque of Ronnie's Cycle Sales of Bennington

August 31, 2022 16:30 - 3 minutes - 2.92 MB

Jon Levesque of Ronnie's Cycle Sales of Bennington (Vermont) joined me for a quick 5 Minute Heartburn to Heartbeat #heartburntoheartbeat bonus episode. Watch for a full episode from Jon coming this week! Check out Ronnie's Cycle Sales of Bennington here:  Facebook - https://www.facebook.com/RonniesBennington/?ref=page_internal  Web - https://ronniesbennington.com/  ***** The Dealership fiXit podcast exists to tap dealerships into high performance ideas! Please support us by rating, re...

5 Minute Gamify - Heartburn to Heartbeat with Jon Levesque of Ronnie's Cycle Sales of Bennington

August 31, 2022 16:30 - 3 minutes - 2.92 MB

Jon Levesque of Ronnie's Cycle Sales of Bennington (Vermont) joined me for a quick 5 Minute Heartburn to Heartbeat #heartburntoheartbeat bonus episode. Watch for a full episode from Jon coming this week! Check out Ronnie's Cycle Sales of Bennington here:  Facebook - https://www.facebook.com/RonniesBennington/?ref=page_internal  Web - https://ronniesbennington.com/  ***** The Dealership fiXit podcast exists to tap dealerships into high performance ideas! Please support us by rating, re...

S4:E76 - Jake Lowry on his journey from pro racer to pro dealership employee

August 30, 2022 15:54 - 1 hour - 103 MB

Jake Lowry is a family man, pro level mx-er, podcast host, MX school coach and many year powersport dealership guy at Graham KTM/Husqvarna/GasGas/Beta in Senatobia, MS (Memphis, TN metro area). Jake joined me today for a long chat where he shared some of his journey from son of a shop owner, bound for shopdom (lol) to living his dream as a national level pro motocrosser and how he turn that dream into the current blend of what he does WHILE being a busy family man. I have to admit I envy his...

Jake Lowry on his journey from pro racer to pro dealership employee

August 30, 2022 15:54 - 1 hour - 103 MB

Jake Lowry is a family man, pro level mx-er, podcast host, MX school coach and many year powersport dealership guy at Graham KTM/Husqvarna/GasGas/Beta in Senatobia, MS (Memphis, TN metro area). Jake joined me today for a long chat where he shared some of his journey from son of a shop owner, bound for shopdom (lol) to living his dream as a national level pro motocrosser and how he turn that dream into the current blend of what he does WHILE being a busy family man. I have to admit I envy his...

Catching up with Primo Marotto of Scott Sports

August 24, 2022 20:50 - 50 minutes - 46.3 MB

Primo Marotto from Scott Sports (aka Scott USA) joined me for a full episode to chat about what is happening in the world of goggles.  My first job outside the dealership came from Primo and we chat about that among other things.  If serving dealers has done one thing for me over the years, it's given me the opportunity to meet and befriend the best humans!  #dealership #primomarotto #scottsports #scottusa #scottgoggles #motocross #goggles #defendyourvision #partsdepartment Check out Sco...

S4:E76 - Catching up with Primo Marotto of Scott Sports

August 24, 2022 20:50 - 50 minutes - 46.3 MB

Primo Marotto from Scott Sports (aka Scott USA) joined me for a full episode to chat about what is happening in the world of goggles.  My first job outside the dealership came from Primo and we chat about that among other things.  If serving dealers has done one thing for me over the years, it's given me the opportunity to meet and befriend the best humans!  #dealership #primomarotto #scottsports #scottusa #scottgoggles #motocross #goggles #defendyourvision #partsdepartment Check out Sco...

5 Minute Gamify - Heartburn to Heartbeat with Primo Marotto of Scott Sports

August 22, 2022 20:33 - 5 minutes - 4.81 MB

He might be one of the most contagiously fun people in the business to be around - Primo Marotto from Scott Sports (aka Scott USA) joined me for a quick 5 Minute Heartburn to Heartbeat #heartburntoheartbeat bonus episode. Watch for a full episode from Primo coming this week! Check out Scott-Sports.com for the latest and greatest in products to "Defend Your Vision"  *****  The Dealership fiXit podcast exists to tap dealerships into high performance ideas!  Please support us by rating, re...

S4:E75 - 5 Minute Gamify - Heartburn to Heartbeat with Primo Marotto of Scott Sports

August 22, 2022 20:33 - 5 minutes - 4.81 MB

He might be one of the most contagiously fun people in the business to be around - Primo Marotto from Scott Sports (aka Scott USA) joined me for a quick 5 Minute Heartburn to Heartbeat #heartburntoheartbeat bonus episode. Watch for a full episode from Primo coming this week! Check out Scott-Sports.com for the latest and greatest in products to "Defend Your Vision"  *****  The Dealership fiXit podcast exists to tap dealerships into high performance ideas!  Please support us by rating, re...

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