The Name of the Game

Ed Hammond is joined by Jason Kelly, Bloomberg’s New York bureau chief, and hedge fund reporter Hema Parmar to talk about the importance of nomenclature on Wall Street. The three focus on the news that hedge funds have taken to calling themselves anything but hedge funds to try and secure investment, and look at why certain names are better at attracting new capital than others. 
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Ed Hammond is joined by Jason Kelly, Bloomberg’s New York bureau chief, and hedge fund reporter Hema Parmar to talk about the importance of nomenclature on Wall Street. The three focus on the news that hedge funds have taken to calling themselves anything but hedge funds to try and secure investment, and look at why certain names are better at attracting new capital than others.