Build Your Competitive Intelligence with Coach Michael Burt

It’s no secret that success in the world of sports can directly relate to success in the world of business. There are so many ways that you can, and should, apply the mentality and ethic of an athlete to your work every day. But you may not realize one very important missing link: everybody, whether you’re an athlete or an entrepreneur, needs a coach. To push them further than they thought they wanted to go. To have the hard conversations. Successful people have that one (or more!) coach, or mentor, that gives them that edge. 

Thinking too small

You might be dreaming of success. But you might be dreaming of success where you are, locally. Just in your neighborhood, or your state, or region. Most people think locally. If you are, you’re thinking too small. You need to be thinking bigger. Think globally. Your market is Planet Earth. There’s no reason to limit yourself to a smaller, local market when the world is wide open. You can’t get comfortable where you are - it’s one of the biggest mistakes you can make as an entrepreneur. Getting comfortable and thinking small can be a dangerous detriment.

Activate your prey drive

One huge way you can de-active comfort is by activating your “Prey Drive.” This is something found in dogs and other predator animals. It’s a simple concept: see, catch, kill. Humans have this, too. It’s an instinctive ability to see something, either with your eyes or with your mind, and go get it. But when we get comfortable, it is more difficult to access. The prey drive is deactivated when our needs are satisfied. So, how do you keep it active? Don’t let yourself be satisfied. Be inspired and driven by the pursuit, and not by the catch. Everybody has prey drive, but you have to find your own way of activating it’s full capacity.

Today’s guest

These words of immense wisdom come directly from today’s guest: my unstoppable friend Coach Michael Burt. He is considered “America’s Coach,” a unique blend of a former championship basketball coach combined with a deep methodology of inner-engineering people to produce at a higher level in the business world. He speaks around the world on his books and growth methodologies and is the personal coach to some of the top-performing companies in the world.

This episode is a goldmine of inspiring wisdom from Coach Burt that’ll drive you toward success. I’m such a fan of Coach Burt, and he’s a prime example of why all successful people need a coach or mentor like him in their lives. Listen to this podcast and take lots of notes - the words of wisdom don’t stop coming. Execute his mentality and there’s no doubt you’ll be leagues ahead of the competition, and on your way to millions.